Social TV / Social Networking News

Samba TV measures effectiveness of Twitter in driving TV tune-in
Mar 28, 2019 – Samba TV has announced a partnership with Twitter to measure the effectiveness of Twitter in driving tune-in. In a beta trial, Samba found an average lift of 28% in Verified Tune-in Rate (VTR) for the measured premiere episodes.
News categories: Samba TV, Twitter, Ashwin Navin, Tim Perzyk, Inna Kern, Michael Engleman, Big Data, Digital TV, Social TV, USA

DAZN drives global growth via social video with Grabyo
Jan 17, 2019 – OTT sports platform, DAZN, has been using the power of social video to bolster its brand awareness and drive subscription growth using Grabyo. Grabyo's platform enables DAZN to create, edit and publish video clips to social media moments after they happen.
News categories: Grabyo, DAZN, Gareth Capon, Reda Maher, Digital TV, OTT, Social TV

Conviva acquires social video insights company Delmondo
Nov 28, 2018 – Conviva has announced its acquisition of Delmondo. With the acquisition, Conviva will be able to unify real-time census-level streaming TV intelligence from apps and the web with content and audience intelligence from social media platforms.
News categories: Conviva, Delmondo, Bill Demas, Nick Cicero, Peter Scott, Digital TV, MnA, OTT, Social TV, Worldwide

21st Century Fox invests $100m in social broadcasting platform Caffeine
Sep 5, 2018 – 21st Century Fox (21CF) and Caffeine have announced that 21CF has led a round of funding for social broadcasting platform, Caffeine. 21CF has invested a combined $100 million in Caffeine and a newly formed venture called Caffeine Studios.
News categories: 21st Century Fox, Caffeine, Lachlan Murdoch, Ben Keighran, Digital TV, OTT, Social TV, Venture Capital, Worldwide

Twitter announces over 30 premium video content deals
Apr 30, 2018 – Twitter has returned to the Digital Content NewFronts with an expanded slate of live and original video programming. Over 30 new collaborations and renewals were announced across entertainment, news, sports, gaming and beyond.
News categories: Twitter, Matthew Derella, Kay Madati, Digital TV, OTT, Social TV, USA

fuboTV to use Auth0 for authentication and social login
Mar 5, 2018 – Auth0 has announced that its identity management platform has been chosen by fuboTV. The streaming TV company’s subscriber base will use Auth0 for authentication and social login across a variety of platforms.
News categories: Auth0, fuboTV, Eugenio Pace, Sung Ho Choi, Content Protection, Digital TV, Mobile, OTT, Social TV, USA

ListenFirst releases State of Social TV Report
Jan 25, 2018 – ListenFirst has released its State of Social TV report with key insights into Facebook's organic reach, how consumers are engaging with TV properties on social media, audience make-up of consumers engaging with TV properties, and the rise of social branded content as a new advertising opportunity.
News categories: ListenFirst, Jason Klein, Digital TV, Market Research, Social TV

SportsFix partners with Twitter to stream Boost SportsFix Super Cup
Jan 10, 2018 – Twitter has announced a partnership with SportsFix, ASEAN's first and only OTT platform that delivers LIVE and VOD sports content via mobile devices, to live stream the inaugural Boost SportsFix Super Cup (@SportsFixTV).
News categories: SportsFix, Twitter, Carl Kirchhoff, Maurizio Barbieri, Asia, Content Distribution, Digital TV, Malaysia, OTT, Social TV, Worldwide

Bloomberg and Twitter to debut live video news network
May 1, 2017 – Bloomberg Media and Twitter have announced that they are partnering to create the first-ever 24/7 breaking news network that will be global, live, social and streaming.
News categories: Bloomberg, Twitter, Michael R. Bloomberg, Justin B. Smith, John Micklethwait, Jack Dorsey, Anthony Noto, Digital TV, Mobile, OTT, Social TV, Worldwide