Digital TV News: ITV

EiTV selects VisualOn to enhance video streaming efficiency
Mar 29, 2024 – VisualOn has announced a collaboration with EiTV to implement the VisualOn Optimizer, a universal content-adaptive encoding solution, to save on CDN bandwidth and storage cost.
News categories: VisualOn, EiTV, Yang Cai, Rodrigo Cascão Araujo, Brazil, Content Distribution, Digital TV, Streaming

Free viewing increases lead over SVOD
Mar 13, 2024 – According to Omdia, the number of SVOD services per home has declined in a number of markets for the first time. Simultaneously, free video stacking is still on the rise.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Market Research, Spain, Streaming, UK, USA

DAZN and GeoComply to pilot Content Access Control system
Feb 21, 2024 – DAZN launched GeoComply's VPN and proxy detection solution last year, and now plans to work with the GeoComply team to introduce a geolocation solution to the media and entertainment vertical.
News categories: GeoComply, DAZN, Anna Sainsbury, Sandeep Tiku, Content Protection, Digital TV, Streaming, Worldwide

Everyone TV reveals Freely UI and features
Feb 5, 2024 – Everyone TV has announced that Freely will launch in Q2 2024, and has offered a first glimpse at the UI and features of the streaming service. Vestel has been added as a smart TV partner.
News categories: Everyone TV, Vestel, Sarah Milton, Carl Pfeiffer, Atinc Ogut, Digital TV, Smart TV, Streaming, Terrestrial, UK, UX

Contentwise selected for ITVX recommendations and personalization
Jan 23, 2024 – ContentWise has been selected by ITV to enhance the UX personalization of ITVX. The ContentWise UX Engine, a machine learning platform, was launched into production on ITVX in early November 2023.
News categories: Contentwise, ITV, Paolo Bozzola, Deep Bagchee, Big Data, Digital TV, Streaming, UK, UX

Everyone TV unveils Hisense as first smart TV partner for Freely
Dec 13, 2023 – Everyone TV has announced that its new streaming service, Freely, will be built into the next generation of smart TVs, with Hisense as the first partner to offer the service.
News categories: Everyone TV, Hisense, Amy Rowcliffe, Deep Halder, Howard Grindrod, Arun Bhatoye, Digital TV, Smart TV, Streaming, UK, UX

TalkTalk rolls out TV Hub to fibre broadband customers
Dec 14, 2023 – TalkTalk's fibre broadband customers are now able to get the TalkTalk TV Hub. The TV box launched earlier this year as a limited release for Full Fibre customers and is now being rolled out more widely.
News categories: TalkTalk, Matthew Poole, Android TV, Digital TV, Fibre, IPTV, Set Top Box, UK

ISA members reach nearly 15% of U.S. TV households
Oct 11, 2023 – The Independent Streaming Alliance (ISA) has shared the results of a study conducted with iSpot TV that shows that its members have an aggregate reach of nearly 18 million U.S. TV households.
News categories: Independent Streaming Alliance, iSpot, Stuart Schwartzapfel, Cameron Saless, Digital TV, Market Research, Streaming, USA

ITV launches linear addressable advertising in YouView homes
Oct 11, 2023 – ITV has announced the launch of linear addressable advertising across ITV2, ITV3, ITV4 and ITVBe in YouView homes, opening up addressable targeting for advertisers in live broadcast viewing.
News categories: ITV, Omnicom, Ben Allen, Adam Turner, Advertising, Broadcast, Digital TV, Middleware, UK