Digital TV News: Kristen Hanich

U.S. home service bundle ARPU increased in 2024
Dec 18, 2024 – According to research from Parks Associates, ARPU for traditional services bundled with home internet in the U.S. increased in 3Q 2024 compared to the same quarter in 2023.
News categories: Parks Associates, Kristen Hanich, Digital TV, Market Research, Mobile, TV Services, USA

U.S. spending on standalone pay TV increased in Q3 2024
Nov 21, 2024 – Parks Associates data reveals that U.S. consumers who do not bundle their home services increased their monthly spend YoY in Q3 2024. Traditional pay TV increased to an average of $91 per month.
News categories: Parks Associates, Kristen Hanich, Broadband, Digital TV, Market Research, Mobile, TV Services, USA

Parks Associates announces 2021's Top 10 US subscription OTT video services
Dec 17, 2021 – Parks Associates has released its updated list of the top 10 US paid subscription over-the-top (OTT) video services, based on estimated numbers of subscribers through September 2021 from the firm's OTT Video Market Tracker.
News categories: Parks Associates, Paul Erickson, Kristen Hanich, Digital TV, Market Research, Streaming, USA

U.S. OTT video subscriptions to grow 20% over next five years
Aug 24, 2021 – Parks Associates has announced that the number of OTT subscriptions in the U.S. will increase from nearly 230 million in 2021 to more than 277 million in 2026, an increase of over 20% in five years.
News categories: Parks Associates, Everise, Kristen Hanich, Dave Palmer, Digital TV, Market Research, Streaming, USA

U.S. pay TV loses over 18 million subscribers between 2014 and 2020
Jul 8, 2021 – Parks Associates estimates that between 2014 and 2020, the US pay TV industry lost over 18 million subscribers. Pay TV operators are thus seeking alternatives to traditional pay TV for their consumer services arsenal.
News categories: Parks Associates, Kristen Hanich, Digital TV, Market Research, USA

Online video integration interests 60% of U.S. pay TV subscribers
Feb 3, 2021 – Research from Parks Associates shows that 60% of U.S. pay-TV subscribers are interested in streaming movies and TV shows from an online video service as part of their pay-TV subscription.
News categories: Parks Associates, Kristen Hanich, Digital TV, Gaming, Market Research, Set Top Box, Smart Home, Streaming, USA, UX

Over 40% of video consumption hours now on mobile for U.S. Gen Z
Oct 28, 2020 – Parks Associates research has found that viewing on a smartphone or tablet now accounts for over 40% of all video consumption hours among Gen Z heads of US broadband households, compared to just 20% among all heads.
News categories: Parks Associates, Kristen Hanich, Jodi Susman, Digital TV, Market Research, Mobile, USA

US cloud gaming could generate $3bn in annual subscription revenue
Jul 21, 2020 – Research from Parks Associates finds the US cloud gaming market could generate nearly $3 billion in annual subscription revenue, as 30% of US broadband households currently express interest in this service.
News categories: Parks Associates, Kristen Hanich, Apps, Digital TV, Market Research, Set Top Box, Smart TV, Streaming, USA

67% of US broadband households using at least one connected video device
May 19, 2020 – New research from Parks Associates finds 67% of US broadband households own and use at least one internet-connected video device, either a smart TV, streaming media player, internet-connected gaming console, or connected PVR/DVR.
News categories: Parks Associates, Kristen Hanich, Blu-ray, Digital TV, DVR, Gaming, Market Research, Set Top Box, Smart TV, Streaming, USA