Digital TV News: Michael Goodman

Coronavirus expected to add 5% to global VOD subscriptions in 2020
Mar 25, 2020 – Strategy Analytics has published a forecast for SVOD services taking into account the expected impact of the COVID-19 pandemic. The forecast expects global subscriptions to increase by 5% in comparison to the pre-pandemic model.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Market Research, OTT, Worldwide

U.S. dominates global SVOD revenues
Mar 11, 2020 – According to Strategy Analytics, SVOD revenue continues to be highly concentrated in a few markets. Consumer spend on SVOD services globally was $53.34B (€47.55B) in 2019. Of this, the U.S. accounted for 43%.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Market Research, OTT, USA, Worldwide

Strategy Analytics makes Media & Entertainment predictions for 2020
Dec 9, 2019 – As 2019 comes to a close Strategy Analytics thoughts begin to turn towards the coming year. In a report, Strategy Analytics Television & Media Strategies (TMS) service highlights the trends and events that will shape the media & entertainment landscape in 2020.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Market Research, Worldwide

UK leads Europe's TV market into cord-cutting era
Apr 25, 2019 – According to Strategy Analytics, declining pay TV subscriptions in the UK suggest that cord-cutting is now beginning to affect the European market. The UK saw a net decline in pay TV households of 424,000 in 2018, the largest decline of any European country.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Europe, Market Research

8K TVs to be in 56 million homes worldwide by 2025
Apr 2, 2019 – 8K TVs are set to achieve modest success over the next few years. Strategy Analytics’ consumer technology adoption models predict that 56 million homes worldwide will own an 8K TV by the end of 2025. The US will be the most successful market.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Market Research, NABShow, Smart TV, Worldwide

Wurl launches server-side ad insertion for Connected TVs
Jan 16, 2019 – Wurl has launched AdSpring for Connected TVs. The cloud-based, turnkey server-side ad insertion (SSAI) solution allows video producers to insert mid-roll ads into linear and VOD programming for distribution to any video service or device.
News categories: Wurl, Sean Doherty, Michael Goodman, Advertising, Content Distribution, Digital TV, OTT, Worldwide

TV to represent 80% of global video ad spend in 2023
Oct 29, 2018 – According to Strategy Analytics, the majority of budgets geared towards brand awareness continue to prioritize linear TV over online video, all the more as multi-screen access and OTT distribution help traditional broadcasters reach new audiences.
News categories: Strategy Analytics, Michael Goodman, Nitesh Patel, Advertising, Digital TV, Market Research, Worldwide

U.S. vMVPDs added 868k subscribers in 2Q 2018 but overall pay TV subs fell
Aug 21, 2018 – Strategy Analytics’ analysis of U.S. pay TV subscriber numbers shows vMVPDs with 868K net adds in 2Q 2018 bringing the total number of vMVPD subscribers to 6.73M, up 119% YoY. Despite this, overall pay TV subscribers fell to 93.78M.
News categories: Strategy Analytics, Michael Goodman, Cable TV, Digital TV, IPTV, Market Research, OTT, Satellite, Subscribers, USA

Global spend on TV and Video will reach $559 billion in 2022
Aug 14, 2018 – Strategy Analytics has forecast that global consumer and advertising spend on TV and video will grow from $490 billion in 2017 to $559 billion in 2022, an increase of $69 billion. Spend on OTT video will account for 90% of the growth.
News categories: Strategy Analytics, Michael Goodman, Advertising, Cable TV, Digital TV, IPTV, Market Research, OTT, Satellite, Terrestrial, Worldwide