Digital TV News: NPD Group

Apple TV app launches on VIZIO SmartCast TVs
Sep 8, 2020 – VIZIO has announced that customers in the US and Canada can now access the Apple TV app on SmartCast TVs. Eligible VIZIO SmartCast customers in the US can sign up for Apple TV+ and receive three months free.
News categories: VIZIO, Apple TV, Mike O'Donnell, Apps, Canada, Digital TV, OTT, Smart TV, USA

Voice Assistants, Operating Systems to disrupt consumer ecosystem
Jun 18, 2020 – As connected tech adoption continues to increase among U.S. households, operating systems (iOS, Android) and the accompanying voice assistants are becoming increasingly important to consumers, according to The NPD Group.
News categories: NPD Group, Digital TV, Market Research, Set Top Box, Smart Home, Smart TV, USA

U.S. weekly Netflix usage up 72% since COVID-19 pandemic began
May 4, 2020 – Since shelter at home orders were announced in the U.S., there has been a 72% increase in the number of Netflix subscriber profiles that were used to stream video each week, according to NPD. Less densely populated regions also saw DVD and Blu-ray sales growth.
News categories: NPD Group, John Buffone, Blu-ray, COVID-19, Digital TV, Market Research, OTT, USA

NPD expects continued growth for U.S. consumer technology through 2022
Feb 3, 2020 – According to The NPD Group, 2019 marked the third consecutive year of growth for the U.S. consumer tech industry with sales up 3% over the previous year. NPD’s forecast is for 5% revenue growth in the U.S. this year, followed by 4% in 2021, and 3% in 2022.
News categories: NPD Group, Stephen Baker, Digital TV, Market Research, Smart TV, USA

U.S. weekly time watching Netflix and Hulu up 20 minutes in 2019
Jan 21, 2020 – In 2019, U.S. consumers watched about 20 minutes more streamed TV content per week on Netflix than they did in 2018. Weekly time spent watching the top two SVOD services rose 7%, growing from 3 hours 45 minutes in 2018 to 4 hours 6 minutes in 2019, according to The NPD Group.
News categories: NPD, Kathi Chandler-Payatt, Digital TV, Market Research, OTT, USA

VIZIO unveils SmartCast 4.0 and new voice remote
Jan 5, 2020 – VIZIO has announced SmartCast 4.0, an upgrade to its smart TV platform. VIZIO is also introducing a new push-to-talk Voice Remote, which allows users to more easily access their content using their voice, while also supporting other smart home queries.
News categories: VIZIO, Bill Baxter, Digital TV, Smart Home, Smart TV, USA, UX

U.S. annual consumer technology growth to stay in low single digits
Mar 26, 2019 – The NPD Group has shared insights from its latest Future of Tech report, a three-year technology industry forecast, which predicts low single-digit sales growth in the U.S. consumer technology market through 2021.
News categories: NPD Group, Stephen Baker, Digital TV, Market Research, Smart TV, USA

Watching movies and TV topped US entertainment options in 2018
Mar 25, 2019 – When it comes to entertaining themselves, most Americans choose to watch movies and TV, over listening to music, playing video games, and other forms of entertainment. In fact, 27% of all entertainment hours in 2018 were spent watching TV and movies, according to The NPD Group.
News categories: NPD Group, Kathi Chandler-Payatt, Digital TV, Market Research, USA

15% of U.S. households have a DTC channel subscription
Mar 21, 2019 – Driven by the influx of new services, faster in-home broadband speeds, and TV-connected device adoption, Direct-to-Consumer (DTC) channel adoption rates grew three-fold over the last three years to reach 15%t of U.S. households, according to The NPD Group.
News categories: NPD Group, John Buffone, Digital TV, Market Research, OTT, USA