Digital TV News: René Santaella
Amagi powers FAST channels at Estrella Media
Apr 17, 2023 – Amagi has expanded its partnership with Estrella Media to streamline the ingest segmentation, creation, distribution, and monetization of Estrella's FAST channels.
News categories:
Amagi, Estrella Media, Srinivasan KA, René Santaella, Content Distribution, Digital TV, Streaming, USA
Estrella Media taps FreeWheel to power its CTV advertising
Dec 14, 2022 – Estrella Media has partnered with FreeWheel to expand its connected TV (CTV) advertising business. FreeWheel will power Estrella's revenue strategy for direct and programmatic monetization.
News categories:
FreeWheel, Estrella Media, Katy Loria, René Santaella, Advertising, Digital TV, Streaming, USA
Sony Crackle selects Nielsen for addressable advertising
Jun 14, 2018 – Nielsen (NYSE: NLSN) has announced that Sony Crackle has selected Nielsen Marketing Cloud to power its addressable advertising capabilities across all devices and platforms including mobile devices, connected TVs, streaming boxes and gaming consoles.
News categories:
Nielsen, Sony Pictures Television, Sony Crackle, Damian Garbaccio, Rene Santaella, Advertising, Big Data, Digital TV, Streaming, USA, Worldwide
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