Digital TV News: THEMA

Virtual reality to become a $51bn market by 2030
Nov 8, 2021 – While VR is set to see significant growth in the next ten years, with GlobalData estimating it will become a $51bn industry by 2030, the technology is still not a 'mainstream success'.
News categories: GlobalData, Rupantar Guha, Digital TV, Market Research, Metaverse, Worldwide

VideoElephant makes 150 linear video channels available for licensing
Sep 21, 2021 – VideoElephant has launched its Channels marketplace, a collection of more than 150 licensable, linear video feeds providing programming experiences for streaming platforms, digital media companies and brands.
News categories: VideoElephant, TCL, Stephen O'Shaughnessy, Feiyang Ding, Rob Dixter, Content Distribution, Digital TV, Smart TV, Streaming, Worldwide

AR expected to one day replace smartphones
Sep 6, 2021 – AR is expected to one day replace smartphones, according to GlobalData. The company notes that within the next ten years, AR will be a $152bn industry – a 22-fold growth. AR will be one of the most disruptive technologies of our time.
News categories: GlobalData, Rupantar Guha, Market Research, Metaverse, Worldwide

Elisa launches Android TV service with NAGRA, Technicolor, Tech4home and 3SS
Aug 17, 2021 – NAGRA, Technicolor, t4h and 3SS have announced that Elisa has gone live with its Elisa Elamus service. The multiscreen offering, based on Android TV Operator Tier, is available via DVB-C, DVB-T, IPTV and on OTT platforms.
News categories: 3SS, NAGRA, Technicolor, t4h, Elisa, Kai-Christian Borchers, Thierry Legrand, Mounir Toutah, Graça Candido, Andrus Hiiepuu, Android TV, Cable TV, Conditional Access, Digital TV, Estonia, IPTV, Satellite, Set Top Box, Streaming, UX

DoubleVerify neutralizes ‘SmokeScreen’ CTV fraud scheme
Aug 12, 2021 – DoubleVerify (DV) [NYSE: DV] has identified a CTV advertising fraud scheme, dubbed 'SmokeScreen', which caused screensavers to hijack CTV devices to generate impressions — even when the screen is off.
News categories: DoubleVerify, Mark Zagorski, Roy Rosenfeld, Advertising, Content Protection, Digital TV, Streaming, USA

NAB shows home learning via ATSC 3.0 for students without internet
Jun 24, 2021 – NAB has collaborated with Howard University Middle School of Mathematics and Science, and Fincons Group to create a NEXTGEN TV application that allows students without internet access to participate in home learning.
News categories: National Association of Broadcasters, Fincons Group, Howard University, WHUT, Sam Matheny, Francesco Moretti, Oliver Botti, Kathryn Procope, Sean Plater, ATSC 3, Content Distribution, Digital TV, NABShow, USA

Alchimie rolls out TVPlayer US with 30+ channels
Mar 29, 2021 – Alchimie (Paris:ALCHI) has launched its American TVPlayer service, an on-demand service offering US viewers over 30 linear and on demand channels. TV Player US complements Alchimie's European TVPlayer platforms.
News categories: Alchimie, Nicolas d’Hueppe, Digital TV, Streaming, USA

DoubleVerify uncovers SSAI fraud hijacking CTV device sessions
Mar 4, 2021 – DoubleVerify (DV) has uncovered the first server-side ad insertion (SSAI) scheme known to hijack real CTV device sessions. At its peak, the scheme spoofed over 2 million devices each day.
News categories: DoubleVerify, Mark Zagorski, Advertising, Content Protection, Digital TV, Streaming, Worldwide

Global Listings to provide EPG metadata to Cyta In Cyprus
Feb 4, 2021 – Global Listings has announced that it has won the Electronic Programme Guide (EPG) contract to deliver metadata, images and translations for 100+ channels of the Cytavision subscription TV service in Cyprus.
News categories: Global Listings, Cyta, Thalia Droussioti, Petros Charalambous, Big Data, Cyprus, Digital TV, IPTV, Streaming