Digital TV News: Thomas Kramer

MainConcept combines immersive advertising with encoding efficiency
Sep 13, 2023 – MainConcept has announced it will showcase its new codec-based, server-side ad-technology at IBC. The technology allows personalized, overlay ads to be embedded into streams, at scale.
News categories: MainConcept, Thomas Kramer, Advertising, Content Distribution, Digital TV, IBC2023, Streaming, Worldwide

MainConcept and Fraunhofer show VVC with MPEG-H Audio for SBTVD TV 3.0
Aug 18, 2022 – MainConcept and Fraunhofer IIS have collaborated on digital video and audio technology. At SET Expo in Brazil, the two companies have prepared demonstrations combining VVC video and MPEG-H Audio, adhering to the SBTVD TV 3.0 Standard.
News categories: MainConcept, Fraunhofer IIS, Thomas Kramer, Adrian Murtaza, Brazil, Content Distribution, Digital TV, SBTVD

V-Nova announces the completion of MPEG-5 LCEVC
Nov 2, 2020 – V-Nova has announced that MPEG-5 Part 2 LCEVC has been promoted to an MPEG/ISO final draft international standard. LCEVC enhances the compression performance of any base video codec and offers improved picture quality at up to 40% lower bitrates.
News categories: V-Nova, LCEVC, Guido Meardi, Luis Vicente, Karam Malhotra, Dr Nadine Hachach-Haram, Fathi Albatie, Thomas Kramer, Content Distribution, Digital TV, Media Player, Worldwide

DivX adds real-time 1080p encoding to MainConcept HEVC SDK
Jul 1, 2014 – DivX has announced the release of the MainConcept HEVC SDK 3.0. The newest release of the industry leading HEVC encoding tool includes support for real-time encoding of 1080p video at 30 frames per second.
News categories: DivX, Thomas Kramer, Content Distribution, Digital TV, Software, Worldwide