Digital TV News: Audi

Amagi report shows rise of a diverse global FAST marketplace
Apr 30, 2024 – Amagi has announced that the 11th edition of the Amagi Global FAST Report continues to show double-digit growth for the global FAST industry over the last year.
News categories: Amagi, CRG Global, Srinivasan KA, Gavin Bridge, Digital TV, Market Research, Streaming, Worldwide

Broadpeak to power targeted advertising on new TF1 video service
Apr 29, 2024 – Broadpeak has announced that French TV network TF1 is powering targeted ad insertion on its TF1+ streaming service with Broadpeak's broadpeak.io Dynamic Ad Insertion service.
News categories: Broadpeak, TF1, Jacques Le Mancq, Francois Xavier Pierrel, Content Distribution, Digital TV, France, Streaming

AA/WARC reports UK 2023 ad spend at £36.6bn
Apr 25, 2024 – The latest AA/WARC dataset expects the UK advertising market to grow 5.8% to reach nearly £39bn in 2024. Broadcast media, most notably TV (+2.6%) and radio (+2.3%) are expected to return to growth.
News categories: WARC, Advertising Association, James McDonald, Stephen Woodford, Advertising, Digital TV, Market Research, UK

Movistar Plus+ to create real-time short-form sports video with WSC Sports
Apr 25, 2024 – WSC Sports has sealed a multi-year agreement for Movistar Plus+ to use its platform to create real-time short-form videos for a host of its top-tier sports rights.
News categories: WSC Sports, Movistar Plus, Aviv Arnon, Enric Rojas, Content Distribution, Digital TV, Spain

OTTera partners with ThinkAnalytics on enhanced personalization
Apr 25, 2024 – ThinkAnalytics has announced that OTTera will integrate ThinkAnalytics's ThinkFAST AI scheduler and ThinkAdvertising into its software, to personalize the viewing experience for its users.
News categories: ThinkAnalytics, OTTera, Marc Aldrich, Craig McEldowney, Big Data, Content Distribution, Digital TV, NABShow, Streaming, UX, Worldwide

Tata Motors selects HARMAN Automotive's in-vehicle app store
Apr 24, 2024 – Tata Motors has selected the HARMAN Ignite Store as its in-vehicle app store. With the store, OEMs remain in control of the app catalog, the store's look and feel, and the relationship with the user.
News categories: HARMAN, Tata Motors, Jens Beckmann, Anand Kulkani, Apps, Digital TV, In-Car, India

MagentaTV strengthens addressable TV business with Equativ
Apr 23, 2024 – Deutsche Telekom has unveiled that it will use Equativ's ad serving and server-side ad insertion technology to advance programmatic, ad server-based TV advertising in Germany.
News categories: Equativ, Deutsche Telekom, Arnaud Créput, Dr. Jörg Richartz, Jean-Baptiste Salvin, Alexander Helmke, Advertising, Big Data, Digital TV, Germany, IPTV

Nexxen empowers Australian advertisers using VIDAA ACR data
Apr 22, 2024 – Nexxen has launched TV Viewership Audiences in Australia. TV Viewership Audiences leverages exclusive ACR data from VIDAA to create custom segments based on viewership patterns.
News categories: Nexxen, VIDAA, Josif Zanich, Guy Edri, Advertising, Australia, Big Data, Digital TV, Smart TV, TV OS

Meta opens Quest OS to third-party hardware makers
Apr 22, 2024 – Meta has announced that it is opening up the operating system that powers its Meta Quest devices to third-party hardware makers, giving developers a larger ecosystem to build for.
News categories: Meta, Qualcomm, Apps, Gaming, Metaverse, Semiconductor, Worldwide