Streaming (Over-the-top, OTT, P2P, PC-TV, Internet TV, online video, IP Video) News
OKAST selects Publica by IAS ad serving for its AVOD and FAST
Sep 16, 2024 – OKAST has announced its selection of Publica by IAS, a Connected TV (CTV) ad server owned by Integral Ad Science, as a strategic partner for its global advertising initiatives.
News categories:
OKAST, Publica by IAS, Cédric Monnier, Cameron Miille, Advertising, Digital TV, Streaming, Worldwide
Engineering and ContentWise partner on RaiPlay personalisation
Sep 19, 2024 – Engineering and ContentWise have developed a content recommendation solution based on the user's browsing history on RaiPlay, RAI's streaming platform, to offer even more personalized content.
News categories:
ContentWise, Engineering, RaiPlay, Alessandro Vacca, Guido Porro, Elena Capparelli, Big Data, Digital TV, Italy, Streaming, UX
UKTV joins Freely, the UK's new live and on demand streaming platform
Sep 16, 2024 – Everyone TV has announced that UKTV will bring its on demand service U to new streaming platform, Freely, this month, alongside streamed live channels U&Dave, U&DRAMA, U&W and U&YESTERDAY.
News categories:
Everyone TV, UKTV, Jonathan Thompson, Jonathan Newman, Lottie Towler, Digital TV, Smart TV, Streaming, UK
Bitmovin player and analytics integrated into Irdeto streaming platform
Sep 14, 2024 – Bitmovin's Player and Analytics suite has been integrated into the Irdeto Experience streaming platform, offering operators smooth streaming and advanced advertising and security features.
News categories:
Bitmovin, Irdeto, Stefan Lederer, Andrew Bunten, Content Distribution, Content Protection, Digital TV, Media Player, Streaming, Worldwide
m:tel redesigns IPTV UX with 24i and Antecna
Sep 13, 2024 – m:tel has partnered with 24i and Antecna to update its IPTV experience with new features, and an advanced user interface supporting the broad range of devices used to consume content.
News categories:
24i, Antecna, m:tel, Sebastian Braun, Aleksandar Antunović, Aleksandar Veselinović, Bosnia and Herzegovina, Digital TV, IPTV, Mobile, Set Top Box, Smart TV, UX
TO THE NEW selected by Irdeto as UX technology partner
Sep 13, 2024 – TO THE NEW (TTN) has been selected by Irdeto as a technology partner for delivering a consistent user experience (UX) on devices in the Irdeto aggregation platform ecosystem.
News categories:
TO THE NEW, Irdeto, Narinder Kumar, Andrew Bunten, Digital TV, Mobile, Set Top Box, Smart TV, UX, Worldwide
Roku dominates connected TV advertising market
Sep 13, 2024 – According to Omdia, the connected TV (CTV) advertising market is set to grow from $6.65 billion in 2024 to $13.5 billion by 2029, with Roku expected to lead the expansion.
News categories:
Omdia, Maria Rua Aguete, Advertising, Digital TV, IBCShow, Market Research, Smart TV, Streaming, Worldwide
Setplex unveils AI ad-detection technology at IBC 2024
Sep 13, 2024 – Setplex has launched its AI Ad-Detection Module. For live streams, the module detects ad pods and inserts SCTE-35 markers. For VOD content, the module identifies optimal moments for ad insertion.
News categories:
Setplex, Lionel Dreshaj, Advertising, Content Distribution, Digital TV, IBCShow, Streaming, Worldwide
DAA releases guidelines for use of AdChoices on CTV devices
Sep 12, 2024 – The Digital Advertising Alliance (DAA) has announced the release of new guidelines for the implementation of the AdChoices Icon and Ad Marker in Connected TV (CTV) environments.
News categories:
DAA, Lou Mastria, Advertising, Digital TV, Streaming, USA, UX, Worldwide
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