Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

comScore offers measurement of OTT viewing on TV screens
May 11, 2017 – comScore has announced comScore OTT Intelligence, a syndicated service that measures U.S. household viewing of OTT content on TV screens. The service is based on the company's Total Home Panel that measures consumer behavior across home network-connected devices.
News categories: comScore, Mike Rich, Big Data, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Streaming, USA

Majority of U.S. adults own a streaming enabled TV
May 10, 2017 – The Interactive Advertising Bureau (IAB) has released a study revealing that most U.S. adults (56%) own a Streaming Enabled TV, a 56 percent rise from just two years ago, a fundamental shift in the way that Americans watch television.
News categories: Interactive Advertising Bureau, Chris Kuist, Anna Bager, Digital TV, Market Research, Mobile, NewFronts, Smart TV, USA

Streaming Media Adapters to be all 4K in leading regions by 2022
May 10, 2017 – ABI Research has identified that worldwide streaming media adapters will reach nearly 56 million shipments in 2022 and forecasts all those devices shipping in North America and western Europe will be 4K in 2022.
News categories: ABI Research, Sam Rosen, Khin Sandi Lynn, Digital TV, Europe, Market Research, North America, Set Top Box, Streaming, Worldwide

Airtel Digital TV adds 228,000 subscribers in 1Q 2017
May 9, 2017 – Bharti Airtel has announced results for the fourth quarter and full year ended March 31, 2017. DTH had 12.8 million customers at the end of the quarter, up 9.3% versus the same quarter last year.
News categories: Airtel, India, Results, Satellite, Subscribers

Market for esports video is booming
May 9, 2017 – The market for esports video continues its rapid growth worldwide. Total hours viewed in the genre exceeded 6 billion globally in 2016, up 19 percent from 2015, according to a new report from IHS Markit (Nasdaq:INFO).
News categories: IHS Markit, Ted Hall, Dan Cryan, China, Digital TV, Market Research, Streaming, Worldwide

vMVPD services haven’t yet caught on in the U.S.
May 8, 2017 – Virtual MVPDs were developed as a less-expensive alternative to traditional MVPD subscriptions. But over the time these services have been available, there’s been no appreciable drop in the number of viewers who subscribe to pay TV, according to Hub Research.
News categories: Hub Entertainment Research, Peter Fondulas, Jon Giegengack, Digital TV, Market Research, Streaming, USA

Global pay TV revenues to peak in 2017
May 8, 2017 – According to Digital TV Research, global pay TV revenues will peak in 2017 at $202 billion. However, no rapid decline will take place after 2017 as revenues will still be as high as $200 billion in 2022.
News categories: Digital TV Research, Simon Murray, Cable TV, Digital TV, IPTV, Market Research, Satellite, Worldwide

TV market in Sweden to achieve record turnover in 2017
May 5, 2017 – In its yearly analysis of the Swedish TV market, Mediavision has found that digital growth is very strong, coupled with a strong demand for traditional TV advertising, despite a successive decline in linear viewing.
News categories: Mediavision, Digital TV, Market Research, Sweden

DEG releases First Quarter 2017 Home Entertainment Report
May 4, 2017 – U.S. consumer spending on home entertainment was up slightly for the first quarter of 2017, reaching $4.7 billion. Home entertainment results outperformed relative to box office, which was off 11% versus the same period in the prior year.
News categories: Digital Entertainment Group, Digital TV, DVD, Market Research, Smart TV, Streaming, USA