Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)
U.S. consumers piecing together their own personalized entertainment experiences
Mar 19, 2019 – American consumers are taking their entertainment matters into their own hands and piecing together their experiences across multiple services to access their favorite content, according to Deloitte’s 13th edition of the Digital Media Trends survey.
News categories:
Deloitte, Kevin Westcott, Dr. Jeff Loucks, Advertising, Digital TV, Market Research, Smart Home, Streaming, USA
NCC Media connects online inventory to its TV advertising platform
Mar 18, 2019 – NCC Media has announced the launch of digital buying capabilities that extend the reach of its TV advertising platform. The move creates an all-screen advertising solution, enabling marketers to deliver coordinated digital ads to the same households reached by their TV campaigns.
News categories:
NCC Media, Nicolle Pangis, Andrew Ward, Advertising, USA
MediaKind to debut Universe portfolio at NAB Show 2019
Mar 18, 2019 – At NAB Show 2019, MediaKind will show its Universe portfolio. MediaKind Universe enables content owners and originators, broadcasters and pay TV operators to deliver experiences that meet a variety of consumer demands and drive experience innovation.
News categories:
MediaKind, Angel Ruiz, Advertising, Content Distribution, IPTV, Middleware, NABShow, UX, Worldwide
NBCUniversal and Sky combine advanced advertising capabilities
Mar 18, 2019 – NBCUniversal and Sky have announced the expansion of AdSmart, unifying both companies' advanced advertising capabilities. The joint solutions bring together NBCUniversal's advanced targeting with Sky's addressable advertising tools.
News categories:
NBCUniversal, Sky, Linda Yaccarino, Andrew Griffith, Advertising, Big Data, Digital TV, Worldwide
Cinedigm to acquire Future Today
Mar 15, 2019 – Cinedigm (NASDAQ: CIDM) has announced that it has entered into a definitive agreement to acquire Future Today, an OTT platform and one of the largest AVOD channel networks in the world, for $45 million in cash and $15 million in Cinedigm common stock.
News categories:
Cinedigm, Future Today, Chris McGurk, Erick Opeka, Alok Ranjan, Vikrant Mathur, Advertising, Apps, Digital TV, MandA, Streaming, Worldwide
US esports ad revenues will grow 25% in 2019
Mar 14, 2019 – Competitive video gaming is a rapidly growing, multibillion-dollar industry. Esports ad revenues are poised to surpass $200 million by next year, according to eMarketer’s first forecast on esports and gaming revenues.
News categories:
eMarketer, Paul Verna, Advertising, Digital TV, Market Research, USA
Funimation licenses TiVo's Search, Recommendations and Insight modules
Mar 14, 2019 – TiVo (NASDAQ: TIVO) has announced that Funimation, a global anime content provider, has licensed the Search, Recommendations and Insight modules of TiVo’s Personalized Content Discovery (PCD) platform.
News categories:
TiVo Corp, Funimation, Sean Moore, Big Data, Digital TV, North America, Streaming, UX
U.S. media companies and VIZIO form addressable advertising consortium
Mar 12, 2019 – U.S. media and technology companies, in collaboration with smart TV company VIZIO, have announced the formation of a consortium dedicated to the development and deployment of a new, open standard for addressable advertising on connected TVs.
News categories:
VIZIO, Project OAR, William Wang, Mike Dean, Jesse Redniss, Dave Clark, Jodie McAfee, Advertising, Content Identification, Digital TV, Smart TV, Streaming, USA
Gracenote's Global Video Data powers Etisalat’s E-Vision UX
Mar 10, 2019 – Gracenote (NYSE: NLSN) has announced that Etisalat's E-Vision is using Gracenote's Global Video Data to deliver viewer experiences for IPTV, OTT and VOD, across TV and mobile applications, for close to one million viewers.
News categories:
Gracenote, Etisalat, Geet Lulla, Humaid Sahoo Alsuwaidi, Big Data, Digital TV, IPTV, UAE, UX
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