Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)

Paywizard and Genius Digital join forces to deliver pay TV customer insights
Apr 5, 2017 – Paywizard and Genius Digital have announced a partnership that combines Genius Digital’s access to data on consumer viewing habits, with Paywizard’s data on subscriber decision-making and transactional behaviour.
News categories: Paywizard, Genius Digital, Bhavesh Vaghela, Tom Weiss, Big Data, Digital TV, NABShow, Worldwide

Nielsen launches Artificial Intelligence technology
Apr 4, 2017 – Nielsen (NYSE: NLSN) has announced the introduction of Nielsen Artificial Intelligence (Nielsen AI), an adaptive learning technology built into the Nielsen Marketing Cloud that automates audience optimization using patent-pending AI methods.
News categories: Nielsen, Mark Zagorski, Advertising, USA

Cross MediaWorks Launches one2one Media
Apr 3, 2017 – Cross MediaWorks has announced that it has launched one2one Media. This new company will provide a neutral and scalable addressable video business for agencies and advertisers, in partnership with MVPDs.
News categories: one2one Media, Cross MediaWorks, Lee Equity Partners, Michael Bologna, Jamie Power, Nick Troiano, Barry Baker, Advertising, Private Equity, USA

Alphonso introduces always-on TV data solution
Apr 3, 2017 – Alphonso has introduced Alphonso Insights, a software-as-a-service (SaaS) offering that enables brands and agencies to conduct real-time analysis of TV content and ad consumption at a granular level and obtain closed loop attribution on TV media spend.
News categories: Alphonso, Fiat, Ashish Chordia, Casey Hurbis, Advertising, Digital TV, USA

Roku introduces audience guarantees for TV advertisers
Apr 3, 2017 – Roku has announced that marketers can now measure campaigns on the Roku platform using detailed demographic metrics comparable to linear TV with Nielsen Digital Ad Ratings (DAR).
News categories: Roku, Nielsen, Scott Rosenberg, Advertising, Digital TV, Set Top Box, Streaming, USA

WeCast adds BI module and multi-ad provider support to its IPTV/OTT solution
Mar 29, 2017 – WeCast has presented its advanced Business Intelligence module and multi-ad provider integration as two of the major developments for its white-label multi-screen IPTV/OTT solution, at CabSat 2017 in Dubai.
News categories: WeCast, Ana Costa, Advertising, CABSAT, Digital TV, Streaming, Worldwide

4C launches TV suite to help brands win battle for consumer attention
Mar 27, 2017 – 4C Insights has announced the launch of 4C TV. 4C TV delivers a picture of how people interact with media, technology, and each other by mapping millions of TV households and thousands of brands to billions of social media users.
News categories: 4C Insights, Dr Alok. Choudhary, Advertising, Content Distribution, USA

TVision Insights unveils Quarterly Attention Report for TV and OTT
Mar 21, 2017 – TVision Insights has released its inaugural Quarterly Attention Report. The report showcases U.S. TV and OTT attention data across demographics, commercials, and programming, covering October 1 – December 31 2016.
News categories: TVision Insights, Pre-Meditated Media, Dan Schiffman, Gerard Broussard, Advertising, Digital TV, Market Research, Streaming, USA

NexStreaming pre-integrates Jump Data-as-a-Service platform
Mar 21, 2017 – NexStreaming has announced that NexPlayer SDK is pre-integrated with the Jump DaaS (Data as a Service) Platform. Video service providers will now deliver the best user experience with their video apps while providing a complete Insights platform for NexStreaming customers.
News categories: Jump, NexStreaming, Jerónimo Macanás, Jesús Herrero, Carlos Lucas, Big Data, Digital TV, Media Player, Video Exchange, Worldwide