Digital TV Business, Technology and Market Research News

Social presence and engagement key to streaming growth
Dec 7, 2021 – Roughly 80% of social engagement for streaming platforms comes from Instagram, with TikTok close behind thanks to accounts like Netflix growing by more than a million followers each month in 2021, according to a report from Conviva.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Social TV, Streaming, Worldwide

Vestel introduces TV remote app for fifty TV brands across Europe
Dec 8, 2021 – Vestel has launched its TV Smart Centre app. The remote control app is designed for Smart TVs from fifty brands, offering more personalised control, as well as access to TV listings, apps, and screen share functions.
News categories: Vestel, Barış Altınkaya, Apps, Digital TV, Europe, Smart TV

Wyplay integrates Hoppr targeted advertising solution
Dec 6, 2021 – Wyplay has announced that it has integrated the Hoppr Ad Platform into its premium user experiences, providing new monetization opportunities for TV operators on STB operating systems such as Android TV, RDK and Linux.
News categories: Wyplay, Hoppr, Dominique FERAL, Cyril Daoud, Advertising, Digital TV, Set Top Box, Worldwide

ZTE debuted RDK and Common Broadcast Stack STBs at IBC 2021
Dec 7, 2021 – ZTE (0763.HK/000063.SZ) launched two set-top boxes (STBs), its 4K IP STB ZXV10 B870V2J supporting Reference Design Kit (RDK) and its DVB hybrid STB ZXV10 B836CTSI-A20 supporting Common Broadcast Stack, at IBC 2021 held online.
News categories: ZTE Corp, Digital TV, IBCShow, RDK, Set Top Box, Worldwide

GlobalLogic solution accelerators speed OTT app development
Dec 7, 2021 – GlobalLogic has announced availability of technology accelerators that reduce the time to market of custom OTT applications. The accelerators support application development and testing across all major mainstream OTT platforms.
News categories: GlobalLogic, Arun Mukunda, Apps, Digital TV, Streaming, Worldwide

Google Stadia cloud gaming now on latest LG Smart TVs
Dec 8, 2021 – LG Electronics has made available Google's cloud gaming service Stadia on LG Smart TVs running webOS 5.0 and 6.0. The app can be downloaded from the LG Content Store, in the U.S and the 21 other countries where Stadia operates.
News categories: LG Electronics, Stadia, Digital TV, Gaming, Smart TV, USA, Worldwide

Insys Video powers new Olympique Lyonnais OTT streaming service
Dec 2, 2021 – Olympique Lyonnais (OL) has launched a new version of its OTT streaming service, OLPLAY. OLPLAY includes access to the 24/7 live channel with an EPG and a premium VOD library. Insys Video Technologies was the force behind the implementation.
News categories: Insys Video, Olympique Lyonnais, Krzysztof Bartkowski, Apps, Content Distribution, Digital TV, France, Streaming

Kantar appointed for TV audience measurement in Azerbaijan
Dec 7, 2021 – Kantar has been selected by the Azerbaijani TV industry to supply technology for a TV audience measurement currency in the country. Kantar will also support MARSA in the implementation of a nationally representative panel of households.
News categories: Kantar, Keld Nielsen, Suriyya Alizade, Advertising, Azerbaijan, Big Data, Digital TV

Frontier Communications and YouTube TV announce partnership
Dec 6, 2021 – Frontier Communications (NASDAQ: FYBR) has announced a partnership with YouTube TV offering Frontier customers a streaming solution that allows them to cut the cord and still watch premium live and on-demand content.
News categories: Frontier Communications, YouTube TV, John Harrobin, Digital TV, Fibre, Streaming, USA