North America Digital TV News

WideOrbit adds automated addressable ad replacement for live-streamed broadcasts
Jun 1, 2022 – WideOrbit has announced the latest release of WO Traffic, the company’s broadcast media ad sales and commercial operations platform. WO Traffic v22.0 introduces the platform's addressable ad replacement solution for live streams.
News categories: WideOrbit, Will Offeman, Advertising, ATSC 3, Digital TV, Streaming, USA

Evoca integrates Sling TV into Nextgen TV service
May 26, 2022 – Evoca has announced a partnership with SLING TV that allows Evoca users to add SLING to their Evoca subscription. Evoca customers may now add one of SLING's three services to supplement Evoca's 60+ channels.
News categories: Evoca, Sling, Todd Achilles, Apps, ATSC 3, Digital TV, Set Top Box, Streaming, USA

Roku and Walmart launch onn. Roku TV models in Canada
May 25, 2022 – Roku and Walmart Canada have announced the launch of onn. Roku TV models. The TVs will be available in Canada and sold exclusively in-store and online at Walmart starting this month.
News categories: Roku, Walmart, Marcin Lempka, Mallory Craigmile, Canada, Digital TV, Smart TV, UX

Another record month for U.S. streaming in April
May 19, 2022 – The Gauge, the monthly TV viewing snapshot from Nielsen (NYSE: NLSN), has revealed that U.S. streaming reached another record high in April, capturing 30.4% of total TV viewing and surpassing its previous record of 29.7% set in March 2022.
News categories: Nielsen, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA

Nielsen deduplicates audiences across Smart TV and streaming providers
May 19, 2022 – Nielsen (NYSE: NLSN) has expanded deduplication of CTV audiences to include Smart TV OEM inventory, providing viewership data inclusive of co-viewing across Samsung and VIZIO devices, in addition to other streaming platforms.
News categories: Nielsen, Ameneh Atai, Advertising, Big Data, Digital TV, Smart TV, Streaming, USA

605 extends agreement to use VIZIO ACR data
May 18, 2022 – 605 has renewed its agreement with VIZIO (NYSE: VZIO) for automatic content recognition (ACR) data from VIZIO's Inscape data division. The extended partnership will support 605’s measurement, attribution, and reporting capabilities.
News categories: 605, VIZIO, Kristin Dolan, Ken Norcross, Advertising, Big Data, Digital TV, Smart TV, USA

U.S. home entertainment spending up 10.9% to $8.7 billion in 1Q 2022
May 13, 2022 – U.S. consumers spent $8.7 billion on movies and television shows consumed at home and on the go in the first quarter of 2022. Spending rose almost 11% from the $7.8 billion consumers spent in the same period of 2021.
News categories: DEG: The Digital Entertainment Group, Digital TV, Market Research, Streaming, USA

Major U.S. pay TV providers lost 1,956,000 subscribers in 1Q 2022
May 17, 2022 – Leichtman Research Group (LRG) has found that the largest pay TV providers in the U.S. lost about 1,955,000 net video subscribers in 1Q 2022, compared to a pro forma net loss of 1,910,000 in 1Q 2021, and 1,960,000 in 1Q 2020.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

Hisense unveils its first Smart TV with Fire TV built-in
May 17, 2022 – Hisense and Amazon Fire TV have announce the U6HF, Hisense’s first smart TV with Amazon Fire TV built-in. Available exclusively at Amazon.com, the new 50” smart TV will offer Fire TV's experience alongside the intelligence of Alexa.
News categories: Hisense, David Gold, Digital TV, Smart Home, Smart TV, USA