North America Digital TV News

Minerva Networks deploys at Mahaska Communications in Iowa
Apr 5, 2021 – Minerva Networks has announced the deployment of YourTV Now with Mahaska Communications Group (MCG). MCG provides Internet, television, and phone service to customers in Iowa cities.
News categories: Minerva Networks, Mahaska Communications Group, Matt Cuson, Steve Burnett, Content Distribution, Digital TV, IPTV, USA

27% of DTC streaming video services are shared in the U.S.
Apr 2, 2021 – Leichtman Research has found that 82% of U.S. households have at least one streaming video service, with 51% of households having three or more. However, not all of these services are being paid for directly by those who use them.
News categories: Leichtman Research, Bruce Leichtman, Content Protection, Digital TV, Market Research, Streaming, USA

Samba TV expands addressable TV footprint with 605
Mar 31, 2021 – Samba TV has announced that 605 is providing it with exclusive addressable access to a subset of its TV viewership dataset as part of Samba TV's plan to broaden the reach and representation of its dataset.
News categories: Samba TV, 605, Ashwin Navi, Kristin Dolan, Advertising, Big Data, Digital TV, USA

Pandemic gives watch parties foothold in the U.S.
Mar 30, 2021 – A study by The Diffusion Group has found that one-in-seven adult SVOD users cowatched an online TV show or movie with friends or family during the pandemic - a trend that began in March 2020.
News categories: The Diffusion Group, Lauren Kozak, COVID-19, Digital TV, Market Research, USA

CTS Ad Management Platform integrated with Innovid
Mar 30, 2021 – Comcast Technology Solutions (CTS) has announced the integration of its CTS Ad Management Platform with Innovid's CTV ecosystem, giving advertisers a unified workflow for both linear TV and online video.
News categories: Comcast Technology Solutions, Innovid, Richard Nunn, Zvika Netter, Advertising, Digital TV, USA, Worldwide

T-Mobile TVision Live, Live+ and Live Zone services winding down on April 29
Mar 29, 2021 – T-Mobile (NASDAQ: TMUS) has instead announced plans to expand its collaboration with Google across a wide array of customer experiences later this year, including embracing YouTube TV as T-Mobile’s premium TV solution.
News categories: T-Mobile, Google, Mike Sievert, Hiroshi Lockheimer, Android TV, Digital TV, Mobile, Set Top Box, Streaming, USA

Alchimie rolls out TVPlayer US with 30+ channels
Mar 29, 2021 – Alchimie (Paris:ALCHI) has launched its American TVPlayer service, an on-demand service offering US viewers over 30 linear and on demand channels. TV Player US complements Alchimie's European TVPlayer platforms.
News categories: Alchimie, Nicolas d’Hueppe, Digital TV, Streaming, USA

Comcast launches Disney+ and ESPN+ on Xfinity
Mar 29, 2021 – Comcast and The Walt Disney Company have announced the start of the rollout of Disney+ and ESPN+ on Xfinity. Disney+ and ESPN+ join a growing collection of streaming services available over the Internet on X1 and Flex.
News categories: Comcast, The Walt Disney Company, Rebecca Heap, Michael Paull, Apps, Digital TV, Set Top Box, Streaming, USA

FreeWheel releases 10th anniversary U.S. Video Marketplace Report
Mar 29, 2021 – FreeWheel has released the 10th anniversary edition of its U.S. Video Marketplace Report. As people’s consumption of media has fragmented across devices, many have returned to the living room to watch connected TV.
News categories: FreeWheel, Dave Clark, Advertising, Digital TV, Market Research, USA