Digital TV News: Mediavision

Three million sharing SVOD subscriptions in the Nordics
Jan 12, 2023 – According to Mediavision, three million SVOD subscriptions in the Nordics are currently borrowed from another household, i.e. giving access to a service without paying for it, with Netflix the most affected.
News categories: Mediavision, Marie Nilsson, Content Protection, Denmark, Digital TV, Finland, Market Research, Norway, Streaming, Sweden

Digital media subscriptions set new record in the Nordics
Dec 20, 2022 – Mediavision's latest analysis of the Nordic media market shows that the number of digital media subscriptions per household has grown to new record levels during the fall of 2022.
News categories: Mediavision, Natalia Borelius, Digital TV, Europe, Market Research, Streaming

Over four million SVOD subscriptions in Denmark
Dec 13, 2022 – According to Mediavision analysis of the Danish TV and streaming market, the number of paid subscriptions in Denmark now exceeds four million, with more than half a million new subscriptions being added in the past 12 months.
News categories: Mediavision, Marie Nilsson, Denmark, Digital TV, Streaming, Subscribers

Nordic streaming customers open to subscriptions with ads
Dec 8, 2022 – According to Mediavision, there are around 17 million SVOD subscriptions on the Nordic market. A little over four million of those subscriptions could be converted into cheaper subscriptions with advertising.
News categories: Mediavision, Denmark, Digital TV, Finland, Market Research, Norway, Streaming, Sweden

In Sweden ad-supported video leads in weekly reach
Nov 24, 2022 – According to Mediavision's analysis of the Swedish streaming market, advertising financed free services are now the biggest category in terms of weekly reach, mainly driven by the social media platforms.
News categories: Mediavision, Marie Nilsson, Digital TV, Market Research, Streaming, Sweden

1.7 million subscribing households for Disney+ in the Nordics
Sep 13, 2022 – On September 15th in 2020, Disney Plus entered the Nordic region. According to Mediavision, after only 24 months, the service has attracted more than 1.7 million subscribing households on the fiercely competitive Nordic market.
News categories: Mediavision, Natalia Borelius, Denmark, Digital TV, Finland, Norway, Streaming, Subscribers, Sweden

Swedish households have more streaming subscriptions than ever
Aug 24, 2022 – Analysis by Mediavision shows that households in Sweden continue to pay for their streaming subscriptions and that the market is growing according to trend. This results in a record quarter for the paid streaming market.
News categories: Mediavision, Marie Nilsson, Digital TV, Market Research, Streaming, Sweden

3.4 million watching pirated video in the Nordics
Jun 3, 2022 – Piracy still poses a problem to the video industry in the Nordics. According to research from Mediavision, 17% of all people 15-74 years old in the Nordics have illegally streamed or downloaded films and TV episodes in the past month.
News categories: Mediavision, Natalia Borelius, Content Protection, Denmark, Digital TV, Finland, Norway, Sweden

SVOD reaches saturation in Sweden
May 17, 2022 – According to Mediavision, as of Q1 2022, 60% of Swedish households subscribed to at least one paid video streaming service. Following several years of strong growth, the number of subscribing households has remained essentially unchanged over the past 12 months.
News categories: Mediavision, Marie Nilsson, Digital TV, Market Research, Streaming, Sweden