Digital TV News: Scripps

Auton demonstrates ATSC 3.0 data distribution to vehicles
Jun 7, 2022 – Pearl TV, with Auton, has announced field test data that demonstrates how robust the transport layer and software applications of ATSC 3.0 are in non-real time data delivery of streaming video and secure broadband files to vehicles.
News categories: Pearl TV, Auton, Triveni Digital, Anne Schelle, Robert Foster, Ralph Bachofen, ATSC 3, Digital TV, In-Car, Streaming, USA

Pearl TV launches RUN3TV hybrid TV platform for NEXTGEN TV
Apr 19, 2022 – Pearl TV has launched its RUN3TV web platform, enabling broadcasters to offer a hybrid TV service to their OTA viewers. RUN3TV was built to support NEXTGEN TV, otherwise known as ATSC 3.0, with integrated support for two-way web interactivity.
News categories: Pearl TV, Anne Schelle, Kerry Oslund, Robert Folliard, ATSC 3, Content Distribution, Digital TV, NABShow, USA, UX

DigiCAP, LG and Pearl TV trial in-car handoff between ATSC 3.0 TV stations
Mar 14, 2022 – In a test car, LG installed a system to receive and display ATSC 3.0 signals on a rear-seat entertainment TV. As the car traveled from the signal coverage of one TV station to the next, the NRT handoff technology succeeded in keeping a steady TV signal on the receiver device.
News categories: DigiCAP, LG Electronics, Pearl TV, Yeongho Je, Anne Schell, ATSC 3, Content Distribution, Digital TV, In-Car, USA

AppLovin to acquire Wurl
Feb 28, 2022 – AppLovin (NASDAQ: APP) has concluded an agreement to acquire Wurl. The transaction is valued at approximately $430 million. The acquisition will extend AppLovin’s software platform capabilities into the CTV market.
News categories: AppLovin, Wurl, Adam Foroughi, Sean Doherty Sr, Digital TV, MandA, Streaming, USA

NextGen TV broadcasting begins in Green Bay, WI
Jan 25, 2022 – Television stations in Green Bay, Wisconsin have begun broadcasting with NextGen TV, powered by ATSC 3.0. The launch includes WBAY-TV (ABC), WFRV-TV (CBS), WLUK-TV (FOX), WGBA-TV (NBC) and WCWF (CW).
News categories: BitPath, Scripps, Nexstar, ATSC 3, Content Distribution, Digital TV, USA

LiveRamp launches enhanced TV platform
Oct 12, 2021 – LiveRamp (NYSE: RAMP) has added streaming inventory forecasting and data collaboration to its TV platform enabling media sellers and advertisers to collaborate, activate, and quantify media campaigns across all TV inventory.
News categories: LiveRamp, Jay Prasad, Advertising, Digital TV, USA

Xandr introduces premium video inventory catalog
Sep 30, 2021 – Xandr has launched its Premium Video Catalog, providing access to over 1,400 one-to-one video and CTV inventory deals and over 2,500 off-the-shelf audience deals across North America.
News categories: Xandr, Alex Chatfield, Kyle Brennan, Tom Sly, Advertising, Digital TV, Streaming, USA

NEXTGEN TV launches in Kansas City, MO
Aug 24, 2021 – BitPath has announced that KMBC-TV (ABC), KCTV (CBS), KSHB-TV (NBC), WDAF-TV (FOX), KCPT (PBS), KCWE (CW), KSMO-TV (MyNet) and KMCI-TV (IND) are now available to Kansas City area viewers in NEXTGEN TV format.
News categories: BitPath, ATSC 3, Content Distribution, Digital TV, USA

NEXTGEN TV expands to 11 stations in Phoenix
Jul 14, 2021 – As the first market in the U.S. to experience NEXTGEN TV when it launched in 2018, audiences in the Phoenix area can now enjoy an expanded roster of 11 local stations delivering the next generation broadcast technology.
News categories: Pearl TV, E.W. Scripps, Univision Communications, Anne Schelle, Brian Lawlor, Greg Coburn, ATSC 3, Content Distribution, Digital TV, USA