Digital TV News: Viacom

OpenAP Market audience-based advertising platform launched
Oct 8, 2019 – OpenAP, the advanced advertising company owned by Fox Corporation, NBCUniversal and Viacom, has launched OpenAP Market, a marketplace that offers video advertising inventory and audience-based buying across the largest collection of digital and linear TV programming.
News categories: OpenAP, David Levy, Meredith Brace, Krishan Bhatia, John Halley, AJ Kintner, Advertising, Big Data, Digital TV, USA, Worldwide

Viacom and Virgin Media extend content partnership in multi-year agreement
Oct 7, 2019 – Viacom International Media Networks (VIMN) and Virgin Media have agreed a distribution deal in the UK and Ireland spanning TV channels, on-demand rights and new streaming applications. Virgin Media will add My5, Pluto TV and MTV Play to the app section of its UI for the first time.
News categories: Virgin Media, Viacom, David Bouchier, Arran Tindall, Apps, Cable TV, Digital TV, Ireland, Set Top Box, UK

MOBITV to power new TV service at Consolidated Communications
Oct 1, 2019 – MOBITV has announced that Consolidated Communications has selected the MOBITV CONNECT Platform to power its new TV service, CCiTV. The service will deliver content from nearly 200 live local, national, and premium channels, initially to subscribers in Southern Maine.
News categories: MOBITV, Consolidated Communications, Charlie Nooney, Rob Koester, Cable TV, Content Distribution, Digital TV, TV Everywhere, USA

Viacom and ACCESS partner on automotive TV in Germany
Aug 19, 2019 – ACCESS is acquiring from Viacom (VIMN) the right to make linear feeds of MTV, Comedy Central and Nickelodeon available in German-language for integration into in-car infotainment systems being developed by German car manufacturers.
News categories: ACCESS CO., Viacom, Dr Neale Foster, Raffaele Annecchino, Content Distribution, Digital TV, Germany, In-Car, Middleware

CBS and Viacom to combine
Aug 13, 2019 – CBS (NYSE: CBS.A, CBS) and Viacom (NASDAQ: VIA, VIAB) have agreed to merge. The combined company, ViacomCBS, will be a global, multiplatform, premium content company, with the assets, capabilities and scale to be one of the most important content producers and providers in the world.
News categories: Viacom, CBS, Bob Bakish, Joe Ianniello, Shari Redstone, Digital TV, MnA, USA, Worldwide

Consolidated Communications launches CCiTV in Southern Maine
Aug 12, 2019 – Consolidated Communications (NASDAQ: CNSL) has introduced CCiTV, a 200-channel TV service that includes restart/replay TV, voice-activated remote control, HD with 4K compatibility and cloud-based DVR storage to enable viewing of content anytime, anywhere.
News categories: Consolidated Communications, Rob Koester, Cable TV, Digital TV, Set Top Box, USA, UX

Pay-TV Innovation Forum reveals U.S. key findings
Aug 6, 2019 – NAGRA (SIX:KUD.S), with MTM, has released the key findings of the U.S. edition of the 2019 Pay-TV Innovation Forum. The report explores a wide range of themes and issues, from the future of the U.S. pay-TV market to the opportunities in next-generation aggregation.
News categories: NAGRA, MTM, Simon Trudelle, Jon Watts, Digital TV, Market Research, USA

egta survey shows continued transformation of the advertising industry
Jul 12, 2019 – Over 100 CEO’s and senior executives from surveyed egta members expect growth in ad spend for both Total Video and Total Audio in the next three years. An exclusive survey carried out by egta sheds light on the continued transformation the advertising industry is expecting.
News categories: egta, Katty Roberfroid, Advertising, Market Research, Worldwide

OpenAP partners with dataxu to power digital audience creation
Jul 11, 2019 – OpenAP has announced that it has selected dataxu as its partner to provide technology and services for advertisers to create audience segments for use in targeted digital campaigns.
News categories: dataxu, OpenAP, Sandro Catanzaro, David Levy, Dave Clark, Advertising, Big Data, Digital TV, USA