Digital TV News: Brett Sappington
Half of U.S. streaming device buyers to be first-time owners
Jul 1, 2021 – According to research by Interpret, half of U.S. consumers who plan to purchase a smart TV or a streaming media player within the next three months will be first-time buyers.
News categories: Interpret, Brett Sappington, Digital TV, Market Research, Set Top Box, Smart TV, USA
Only 20% of streaming subscribers content to stay with providers
Jun 8, 2021 – According to Interpret, only 20% of streaming subscribers are content to stay with their current providers. Subscriber churn has become an increasing problem for streaming service providers.
News categories: Interpret, Brett Sappington, Digital TV, Market Research, OTT, Worldwide
Subscriptions now account for nearly 86% of US internet TV and movie spending
Sep 17, 2019 – New research from Parks Associates finds that subscriptions, formerly representing just over half of total online video spending in 2012, now account for nearly 86% of all U.S. internet spending on TV and movies.
News categories: Parks Associates, Brett Sappington, Digital TV, Market Research, OTT, USA
Conviva launches Content Insights
Sep 12, 2019 – Conviva has announced the launch of Conviva Content Insights. The industry now has a way to understand the consumption patterns of streaming viewers across time, locations, content, apps and devices.
News categories: Conviva, Bill Demas, Robert Jones, Christine Weber, David Baron, Nick Grimwood, Brett Sappington, Big Data, Digital TV, Market Research, OTT, Worldwide
U.S. standalone pay TV ARPU declined 10% from 2016 to 2018
Aug 1, 2019 – Research from Parks Associates finds that U.S. average standalone pay-TV ARPU declined 10% from 2016 to 2018, with consumer-reported monthly spending on pay TV declining from $84 to $76. Pricing pressure is forcing increasing conflict in carriage negotiations.
News categories: Parks Associates, Elizabeth Parks, Brett Sappington, Digital TV, Market Research, USA
27% of US broadband households engage in some form of piracy or account sharing
Jul 16, 2019 – Parks Associates research forecasts that in 2019, U.S. OTT and pay-TV companies will see $9.1 billion in lost revenue due to piracy and account sharing. This number is expected to grow to $12.5 billion in 2024, a growth rate of 38%.
News categories: Parks Associates, Brett Sappington, Content Protection, Digital TV, Market Research, USA
Potential U.S. broadband cord-cutters watch over six hours of mobile video per week
Jul 1, 2019 – According to Parks Associates, U.S. broadband households highly likely to cut the cord in the next 12 months watch more than six hours of video content on their mobile phone a week, compared to 2.5 hours among all U.S. broadband households.
News categories: Parks Associates, Brett Sappington, Broadband, Market Research, Mobile, USA
Share of UK broadband households planning to cancel pay-TV has doubled
May 1, 2019 – Research from Parks Associates finds that the percentage of UK broadband households stating that they are likely to cancel their pay-TV service has increased to 24% in late 2018 from 12% in late 2015. The intent to cancel is higher among households that watch online video services.
News categories: Parks Associates, Brett Sappington, Digital TV, Market Research, UK
Over half of US broadband households who trial SVOD become paying subscribers
Apr 3, 2019 – Parks Associates has found that 58% of US broadband households who trial an OTT video subscription service convert to paying subscribers. Conversion from free trial to paying subscriber is higher among consumers who trial multiple services.
News categories: Parks Associates, Brett Sappington, Digital TV, Market Research, NABShow, OTT, USA
- Comcast cable video subscribers down 399,000 in 2Q 2021
- Playstation 5 surpasses 10 million units sold
- 52% of U.S. consumers stop paying attention when ads come on the TV
- Tata Sky Binge delivers streaming app aggregation with ThinkAnalytics
- USSI Global to bring DOOH analytics to NEXTGEN TV broadcasters
- Altice USA reports video net losses of 48,000 for 2Q 2021
- Total Play video RGUs up 48% YoY in Q2 2021 to 1,933,880
- Gap between OTT and traditional pay TV continues to widen in the U.S.
- OTT to pull down pay TV revenues in China
- German pay TV and paid video surpasses €4 billion in 2020
- SERAPHIC upgrades TV browser with HbbTV 2.0.3 support
- Magnite to manage ad placement for Brazil's NetMovies
- Acxiom and Totalplay to provide addressable audiences in Mexico
- Undertone launches CTV ad solution for improved consumer engagement
- More than seventy 8K TVs now certified by the 8K Association
- Ocean Blue Software acquires Advanced Media Group from EKT
- DVB approves commercial requirements for DVB-I over 5G
- V-Nova raises €33 million in series C round
- AT&T premium TV down 473k; Vrio down 239k; HBO up 3.6M video subs in 2Q 2021
- Verizon FIOS consumer video subscribers down 62,000 in 2Q 2021