Digital TV News: Nexxen
Nexxen ACR data now available on The Trade Desk
Aug 21, 2024 – Nexxen is providing The Trade Desk advertisers with access to automatic content recognition (ACR) data segments, offering clients advanced cross-channel and cross-device targeting capabilities.
News categories:
Nexxen, The Trade Desk, Karim Rayes, Ben Sylvan, Advertising, Australia, Big Data, Digital TV, North America, Smart TV, UK
Pixalate releases North America CTV SSP market share rankings
Jun 26, 2024 – Pixalate has released its Q1 2024 CTV SSP Market Share Report for North America, revealing the ranking of SSPs for open programmatic ads sold on Roku, Amazon Fire TV, Samsung Smart TV and Apple TV Store apps.
News categories:
Pixalate, Advertising, Digital TV, Market Research, North America, Streaming
Nexxen empowers Australian advertisers using VIDAA ACR data
Apr 22, 2024 – Nexxen has launched TV Viewership Audiences in Australia. TV Viewership Audiences leverages exclusive ACR data from VIDAA to create custom segments based on viewership patterns.
News categories:
Nexxen, VIDAA, Josif Zanich, Guy Edri, Advertising, Australia, Big Data, Digital TV, Smart TV, TV OS
Nexxen settles with Alphonso and LG, entering into three-year partnership
Feb 28, 2024 – Nexxen (AIM/NASDAQ: NEXN) has settled its dispute with Alphonso and LG. Alphonso will also allow Nexxen to monetize a portion of LG's CTV inventory and will use Nexxen's discovery and segmentation tools.
News categories:
Nexxen, Alphonso, LG Electronics, Ofer Druker, Serge Matta, Advertising, Big Data, Digital TV, Streaming, Worldwide
Nexxen integrates streaming viewership data from PeerLogix
Feb 15, 2024 – Nexxen has augmented its TV Intelligence solution with aggregated and scaled streaming viewership data from platforms like Netflix, Hulu and Disney Plus via a partnership with PeerLogix.
News categories:
Nexxen, PeerLogix, Jessica La Rosa, William Gorfein, Advertising, Big Data, Digital TV, Streaming, Worldwide
Nexxen and TCL FFALCON bringing native display inventory to advertisers
Feb 8, 2024 – Nexxen has announced that TCL FFALCON has designated Nexxen as its preferred SSP partner, granting Nexxen the opportunity to exclusively sell TCL's native display inventory.
News categories:
Nexxen, TCL FFALCON, Kenneth Suh, Rebecca Wan, Advertising, Digital TV, Smart TV, UX, Worldwide
Telly premieres new AI capabilities at CES
Jan 9, 2024 – Telly has released a slate of announcements at CES, including previewing one of its AI innovations - Telly’s new voice assistant powered by ChatGPT.
News categories:
Telly, Advertising, CES2024, Digital TV, Smart TV, USA, UX
Latest News
- TISA deploys Bitmovin Live Encoder to power live sports experiences
- East Asia leading the world in subscription bundling
- Madhive selects Samba TV as audience targeting partner
- Malaysia carries out first 5G live broadcast
- N. American consumers pulling back on entertainment spending
- INVIDI to launch addressable advertising in Thailand with Thaicom and PSI
- Amagi and Phenix offer sub-second latency streaming with SSAI
- Sky Switzerland early adopter of Zattoo's Stream API product suite
- Free Live Sports launches with 100+ free streamed sports channels
- DIRECTV to acquire EchoStar video distribution business
- Fubo launches multiview beta feature on select Roku devices
- Gracenote and Amagi streamline FAST for content publishers
- Bouygues Telecom upgrades automated testing capability with Witbe
- LG and Rakuten TV launch VOD service in Europe
- Slovak Telekom selects MediaKind for next-generation TV headend
- Hallmark and Accedo expand partnership with new streaming service
- Meta introduces Orion augmented reality glasses
- California approves 'click or call to cancel' subscriptions bill
- EU clears Swisscom's acquisition of Vodafone Italia
- Barb extends campaign planning to include discovery+ and Netflix