Digital TV News: David Watkins

146.9 million smart speakers sold in 2019
Feb 13, 2020 – The global smart speaker market reached a new high in 2019 with sales of 146.9 million units, an increase of 70% on 2018, according to Strategy Analytics. Amazon remained the leading brand with a share of 26.2%, down from 33.7% in 2018.
News categories: Strategy Analytics, David Watkins, David Mercer, Market Research, Smart Home, Worldwide

52% of U.S. Smart Speaker owners are controlling TV with voice
Jan 27, 2020 – According to Strategy Analytics, 75 million people in the U.S. are now using a smart speaker, and more than half of them are using it to control their smart TV, video streamer or other TV device at least weekly. This means that 1 in 8 of all TV users are now using voice.
News categories: Strategy Analytics, David Watkins, David Mercer, Digital TV, Market Research, Smart Home, USA, UX

Smart speaker market grows 55% year-on-year to 3Q 2019
Nov 26, 2019 – According to Strategy Analytics, Amazon shipped 10.5 million of its Echo smart speakers in Q3 2019 as the company stretched its lead over its closest rivals. The total market grew 55% year-on-year with 34.9 million units shipped.
News categories: Strategy Analytics, David Watkins, David Mercer, Market Research, Smart Home, Worldwide

Global smart speaker sales grow 96% to 30.3 million in Q2 2019
Aug 14, 2019 – Global sales of smart speakers continued to soar in the second quarter of 2019, reaching 30.3 million units, nearly double the same period in 2018, according to Strategy Analytics. With a 21.9% share Amazon remained the leading brand, although its share has fallen.
News categories: Strategy Analytics, David Watkins, David Mercer, Market Research, Smart Home, Worldwide

Roku stretches lead as #1 streaming TV platform in US
Jun 26, 2019 – Roku's platform accounted for more than 30% of U.S. sales of connected TV devices in Q1 2019, further increasing its lead in streaming TV platforms according to Strategy Analytics. The company's research finds that there are now more than 41 million Roku-based devices in use in the U.S.
News categories: Strategy Analytics, David Watkins, David Mercer, Digital TV, Games Console, Market Research, Middleware, OTT, Set Top Box, Smart TV, USA

China Smart Speaker surge puts Baidu, Alibaba, Xiaomi in reach of Amazon and Google
May 20, 2019 – Sales of smart speakers in China in the first quarter of 2019 grew by more than 500% year-on-year, according to Strategy Analytics. This lifted global Q1 sales to 25.9 million, a 168% increase on the same period in 2018.
News categories: Strategy Analytics, David Watkins, David Mercer, China, Market Research, Smart Home, Worldwide

Amazon Alexa and Google Assistant neck and neck in Smart Speaker market
May 8, 2019 – The Amazon Alexa and Google Assistant platforms will take an almost equal share of the global smart speaker market this year, according to Strategy Analytics. Amazon Alexa's share of sales will decline to 31.7% in 2019, while Google Assistant’s share will rise to 31.4%.
News categories: Strategy Analytics, David Watkins, David Mercer, Market Research, Smart Home, Worldwide

Majority of US homes to have a Smart Speaker next year
Apr 23, 2019 – There will be more US homes with smart speakers than without by the end of next year, according to Strategy Analytics. The company predicts that the 50% threshold will be reached in late 2020, with the US being the first to reach this level of ownership.
News categories: Strategy Analytics, David Watkins, Market Research, Smart Home, USA

8K TVs to be in 56 million homes worldwide by 2025
Apr 2, 2019 – 8K TVs are set to achieve modest success over the next few years. Strategy Analytics’ consumer technology adoption models predict that 56 million homes worldwide will own an 8K TV by the end of 2025. The US will be the most successful market.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Market Research, NABShow, Smart TV, Worldwide