Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)

Accedo and Channel 4 bring Google Home to All 4 customers
Jul 5, 2018 – Accedo has announced its first Google Home deployment with UK broadcaster, Channel 4. Bringing voice commands to its video on demand service, All 4 viewers can now launch and control their viewing experience giving voice commands to Google Assistant on their Google Home and Google Home Mini.
News categories: Accedo, Channel 4, Google Home, Adam Nightingale, Sarah Milton, Edward Kenney, Big Data, Digital TV, Mobile, Smart Home, UK, UX

Addressable TV will challenge existing attitudes to TV advertising
Jul 3, 2018 – TV has been eclipsed by the internet as the largest advertising medium in Australia. According to Roy Morgan in late 2017 nearly half of Australia’s advertising spend was online. Addressable TV will, however, enable broadcasters to fight back.
News categories: Roy Morgan, Michele Levine, Advertising, Australia, Digital TV, Market Research

MRC finalizes Digital Video Ad Measurement Guidelines update
Jun 29, 2018 – The Media Rating Council (MRC) has announced the release of an updated version of the IAB Digital Video Ad Impression Measurement Guidelines. The document was initially circulated in draft form for public comment in late 2017, and now is considered final.
News categories: Media Rating Council, George W. Ivie, Advertising, Digital TV, Streaming, USA, Worldwide

Roku introduces Audience Marketplace for OTT ad sellers and buyers
Jun 27, 2018 – Roku (NASDAQ: ROKU) has introduced Audience Marketplace, a new way advertising buyers and sellers can more effectively target audiences on the Roku platform in the U.S. Audience Marketplace uses Roku’s first-party data and proprietary ad technology.
News categories: Roku, Seth Walters, Larry Allen, Garrett Winkler, Advertising, Big Data, Digital TV, Set Top Box, Streaming, USA

AT&T to acquire AppNexus
Jun 25, 2018 – AT&T has announced that it has entered into a definitive agreement to acquire AppNexus. AppNexus will become a part of AT&T advertising & analytics. AppNexus operates a global advertising marketplace and provides enterprise products for digital advertising.
News categories: AT&T, AppNexus, Brian Lesser, Brian O’Kelley, Advertising, Big Data, MandA, USA, Worldwide

Voice Assistants used in Smart Homes to grow 1,000%
Jun 25, 2018 – A study from Juniper Research has found that the adoption of voice assistants such as Alexa and Google Assistant will be a key factor behind smart home growth, with 275 million voice assistant devices used to control smart homes by 2023.
News categories: Juniper Research, Nick Maynard, Big Data, Market Research, Smart Home, UX, Worldwide

Swrve adds Roku to its suite of streaming video OTT platforms
Jun 21, 2018 – Swrve has added Roku to its list of supported over-the-top (OTT) Digital Media Streaming platforms. By doing so, Swrve now enables any brand looking to interact with customers on the Roku platform to do so as part of a multi-channel strategy focused on driving engagement and revenue.
News categories: Swrve, Roku, Lisa Cleary, Apps, Big Data, Digital TV, Mobile, Streaming, USA

EY and Microsoft launch blockchain solution for content rights and royalties management
Jun 21, 2018 – EY and Microsoft have launched a blockchain solution for content rights and royalties management. Aiming to streamline the processes in entertainment rights and royalties, the solution is first being deployed within gaming.
News categories: EY, Microsoft, Ubisoft, Paul Brody, Deep Ghumman, Grace Lao, Brad Wright, Loic Amans, Saurabh Gupta, Big Data, Content Distribution, Digital TV, DRM, Streaming, Worldwide

Tata Sky selects ThinkAnalytics for live and on-demand personalized content discovery
Jun 19, 2018 – ThinkAnalytics has announced that Tata Sky has selected ThinkAnalytics to power personalized content recommendations across connected devices. The personalized recommendations will initially be available on Tata Sky’s applications across mobile and PC platforms.
News categories: ThinkAnalytics, Tata Sky, Alan Dishington, Pallavi Puri, Big Data, Digital TV, India, Satellite, UX