Digital TV Business, Technology and Market Research News

ContentWise and MediaMelon to build video streaming performance intelligence platform
Apr 19, 2022 – ContentWise and MediaMelon have announced a partnership to deploy an end-to-end analytics service that will combine ContentWise's behavioral, personalization, and product analytics with MediaMelon’s QoE and QoS analytics.
News categories: ContentWise, MediaMelon, Renato Bonomini, Kumar Subramanian, Big Data, Content Distribution, Digital TV, QoE, Streaming, Worldwide

tvScientific launches CTV advertising solution for Games
Apr 14, 2022 – tvScientific has launched a CTV performance advertising solution for the games industry. The ad platform combines the reach and engagement of TV advertising with the performance, trackability and cost effectiveness of digital marketing.
News categories: tvScientific, Kent Wakeford, Jerome Turnbull, Advertising, Digital TV, Gaming, Worldwide

Synamedia delivers live 8K BT Sport using single AMD CPU for encoding
Apr 14, 2022 – Synamedia has announced that its VIVID Compression platform, powered by AMD EPYC™ 7763 processors, distributed BT Sport’s 8K-UHD broadcast of the Saracens vs. Bristol Bears Gallagher Premiership Rugby on March 26, 2022.
News categories: Synamedia, AMD, BT Sport, Elke Hungenaert, James Knight, Content Distribution, Digital TV, NABShow, Semiconductor, UK

LTN Global launches automated channel creation in the cloud
Apr 13, 2022 – LTN Global has launched LTN Lift, a cloud-based playout solution for the automated creation of live, linear channels to reach cross-platform audiences, helping broadcasters and media companies widen their reach across OTT and FAST services.
News categories: LTN Global, Malik Khan, Content Distribution, Digital TV, NABShow, Streaming, Worldwide

Bouygues Telecom launches Bbox 4K HDR with iWedia
Apr 13, 2022 – iWedia has worked with Bouygues Telecom to develop and deploy its new Bbox 4K HDR set-top box. Using a custom Android TV launcher, Bouygues Telecom serves content and services to subscribers via a comprehensive UX.
News categories: iWedia, Bouygues Telecom, Hans-Jürgen Desor, Herminio de Faria, Android TV, Digital TV, France, IPTV, Set Top Box, UX

Comcast’s Effectv taps Comscore for local TV measurement
Apr 12, 2022 – Comscore (Nasdaq: SCOR) and Effectv have announced that Effectv will use Comscore’s audience impression-based measurement product with local advertising clients to deliver an industry measurement solution for marketers.
News categories: Comscore, Effectv, Bill Livek, James Rooke, Advertising, Digital TV, USA

Blu Digital Group launches AI-driven ad-placement detection for FAST and AVOD
Apr 12, 2022 – Blu Digital Group (BDG) has launched BluSpot. BluSpot uses AI to take any video and automatically detect ad placement opportunities for film/TV content intended to stream on ad-based platforms (FAST and AVOD).
News categories: Blu Digital, George Rausch, Advertising, Big Data, Digital TV, NABShow, Streaming, Worldwide

Media Broadcast renews Freenet HbbTV portal contract with DOTSCREEN
Apr 12, 2022 – Media Broadcast has renewed its contract with DOTSCREEN for the evolution, support, and maintenance of the Freenet HbbTV portal in Germany. DOTSCREEN was the original designer and developer of the portal in 2016.
News categories: DOTSCREEN, Media Broadcast, Stanislas Leridon, Digital TV, Germany, HbbTV, UX

FIFA launches FIFA+ digital platform
Apr 12, 2022 – FIFA has launched FIFA+. FIFA+ provides access to live football matches from every corner of the world, interactive games, news, tournament information, video content delivering storytelling around the game, and more.
News categories: FIFA, Gianni Infantino, Digital TV, Streaming, Worldwide