Digital TV Business, Technology and Market Research News

Salt offers UEI's voice-enabled Apple TV 4K remote control
Sep 1, 2021 – Universal Electronics Inc. (UEI) (NASDAQ: UEIC) has announced that Swiss telecommunication operator Salt is one of the first providers to offer UEI's voice-enabled Apple TV 4K remote control designed specifically for MVPDs.
News categories: Universal Electronics, Salt, Paul Arling, Digital TV, Set Top Box, Streaming, Switzerland, UX

Redge Technologies integrates CryptoGuard Multi-DRM
Sep 2, 2021 – Redge Media has been integrated with the CryptoGuard Multi-DRM solution. The latter will provide encryption keys for Redge Media Origin and decryption keys for Content Decryption Modules integrated with Redge Media based end-user applications.
News categories: Redge Technologies, CryptoGuard, Tomasz Paldyna, Krzysztof Wieczorek, Digital TV, DRM, Streaming, Worldwide

MRC issues guidance on OTT/CTV and SSAI video measurement
Aug 30, 2021 – The MRC has issued a final version of its updated guidance and best practices document for measurement in OTT and CTV environments, and when Server Side Ad Insertion (SSAI) digital video techniques are used.
News categories: Media Rating Council, Advertising, Digital TV, Streaming, USA

MRC suspends accreditation of Nielsen local TV services
Sep 1, 2021 – The Media Rating Council (MRC) has decide to suspend its accreditation of Nielsen’s National Television and Local People Meter and Set Meter Markets services. The changed status becomes effective in mid-September.
News categories: Media Rating Council, Nielsen, George W. Ivie, Advertising, Big Data, Digital TV, USA

U.S. SVOD subscriptions to grow to 450 million in 2026
Sep 2, 2021 – Digital TV Research expects SVOD subscriptions in the US to climb by 33% from 338 million at end-2021 to 450 million in 2026, with about 87% of TV households subscribing to at least one SVOD platform by then.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Streaming, USA

coocaa introduces Coolita OS Smart TV operating system
Sep 1, 2021 – coocaa has launched Coolita OS, the brand's self-developed smart TV operating system (OS). Initially available in SE Asian markets, the OS delivers a lighter, smoother, and more convenient user experience.
News categories: coocaa, Raul Hua, Digital TV, India, Indonesia, Middleware, Smart TV, Thailand, Vietnam

HBO Max app now available on VIZIO SmartCast TVs
Sep 1, 2021 – VIZIO (NYSE: VZIO) and WarnerMedia have announced that the HBO Max app is now available on VIZIO SmartCast, giving SmartCast viewers in the U.S. access to the HBO Max app directly on their VIZIO SmartCast TVs.
News categories: VIZIO, WarnerMedia, Mike O’Donnell, Jennifer Mirgorod, Apps, Digital TV, Smart TV, Streaming, USA

Cornerstone Media signs with Comscore for local TV measurement
Sep 1, 2021 – Comscore (NASDAQ: SCOR) has signed a new agreement with Cornerstone Media Group (CMG) for local TV measurement. CMG will exclusively use Comscore's local TV ratings currency data across all 210 local media markets.
News categories: Comscore, Cornerstone Media, Julia Johnston, Don Epstein, Advertising, Digital TV, USA

Synamedia pre-integrates security and business solutions with Android TV
Sep 1, 2021 – Synamedia, using Google’s Broadcast Stack for hybrid STBs, has developed pre-integrated Android TV solutions including UIs, watermarking and broadcast/OTT security, business insights and addressable advertising.
News categories: Synamedia, Nick Thexton, Advertising, Android TV, Content Protection, Digital TV, Set Top Box, UX, Worldwide