Streaming (Over-the-top, OTT, P2P, PC-TV, Internet TV, online video, IP Video) News
Tru Optik makes Oracle audience data available to OTT/CTV advertisers
Mar 28, 2019 – Tru Optik has announced an agreement with Oracle Data Cloud to make Oracle's audience data available for OTT/CTV campaigns through Tru Optik's OTT Data Marketplace. Tru Optik is the first DMP focused on the OTT/CTV market to integrate Oracle Data Cloud audiences.
News categories:
Tru Optik, Oracle, Andre Swanston, Chris Langel, Advertising, Big Data, Digital TV, Streaming, USA
AWS releases key exchange API to streamline DRM integration
Mar 27, 2019 – AWS has announced its Secure Packager and Encoder Key Exchange (SPEKE), an open, extensible API specification developed to streamline integration of Digital Rights Management (DRM) with encoders, transcoders, and origin servers.
News categories:
AWS Elemental, Michael Callahan, Will Law, Digital TV, Streaming, Worldwide
24i Media app technology helps power Sinclair's STIRR
Mar 27, 2019 – 24i Media has announced that it is helping power STIRR, the streaming service from Sinclair Broadcast. STIRR, powered in part by 24i Media's app technology, is available on a variety of mobile and connected TV platforms in the U.S.
News categories:
24i Media, STIRR, Ramon Duivenvoorden, Adam Ware, Apps, Digital TV, Streaming, USA
Liberty Latin America to acquire controlling stake in UTS
Mar 26, 2019 – Liberty Latin America (NASDAQ: LILA, LILAK, OTC Link: LILAB) has agreed to acquire 87.5% of United Telecommunication Services (UTS), which provides fixed and mobile services to the island nations of Curaçao, St. Maarten, St. Martin, Bonaire, St. Barths, St. Eustatius and Saba.
News categories:
Liberty Latin America, United Telecommunication Services, Balan Nair, Broadband, Caribbean, MandA, Mobile
ROKiT handsets to offer video using FreeCast content aggregation
Mar 26, 2019 – FreeCast has announced a deal with mobile handset manufacturer ROKiT. ROKiT will provide its customers with access to ROK TV, a branded version of FreeCast’s SmartGuide, a library of over 500,000 television episodes, movies, streaming channels, live events, music videos, and more.
News categories:
FreeCast, ROK Group, William Mobley, Michael Jones, Jonathan Kendrick, Digital TV, Mobile, Streaming, USA
Adobe adds Roku targeting and analytics
Mar 26, 2019 – Adobe (Nasdaq:ADBE) has announced a partnership with Roku (Nasdaq:ROKU). Marketers using Adobe Advertising Cloud, Adobe Audience Manager and Adobe Analytics can now target their first-party audience segments on the Roku platform.
News categories:
Adobe, Roku, Keith Eadie, Scott Rosenberg, Advertising, Big Data, Digital TV, Set Top Box, Streaming, USA, Worldwide
FreeWheel launches DRIVE data-driven TV advertising in the UK
Mar 26, 2019 – FreeWheel has launched DRIVE for the UK market: a suite of advertising solutions for the TV ecosystem that gives marketers real-time reach across premium audiences — covering the full scope of OTT, STB VOD, connected TV and digital video.
News categories:
FreeWheel, Massimo de Magistris, Advertising, Big Data, Streaming, UK
Apple debuts new Apple TV app and Apple TV channels
Mar 25, 2019 – Apple has announced Apple TV+, Apple’s original video subscription service. Additionally, Apple debuted the all-new Apple TV app and Apple TV channels coming in May 2019. The all-new Apple TV app brings together the different ways to discover and watch shows, movies, sports, news and more in one app.
News categories:
Apple, Eddy Cue, Apps, Digital TV, Set Top Box, Smart TV, Smartphone, Streaming, Tablet, USA, Worldwide
M6 Group chooses Streamroot CDN for its 6play OTT platform
Mar 25, 2019 – Streamroot has announced that it has been selected by French media group M6 to power VoD and live video delivery for its online video platform, 6Play. M6 has chosen Streamroot as its peer-accelerated CDN provider.
News categories:
Streamroot, M6 Group, Pierre-Louis Theron, Yann Verry, Content Distribution, Digital TV, France, Streaming
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