North America Digital TV News

Run3TV partners with TVision on Local TV measurement
Oct 17, 2024 – Run3TV, the ATSC 3.0 application platform for local TV broadcasters in the U.S., has partnered with TVision to provide viewing and attention data from the TVision audience panel.
News categories: Run3TV, TVision, Michael Collette, Yan Liu, Advertising, ATSC 3, Big Data, Digital TV, HTML5, USA

Cox Communications launches Xumo Stream Box
Oct 17, 2024 – Cox Communications has launched Xumo Stream Box, a 4K streaming device, powered by Comcast's Entertainment OS, that brings together live TV and streaming into one simple, intuitive experience.
News categories: Cox Communications, Xumo, Michael Gatzke, Digital TV, RDK, Set Top Box, Streaming, USA, UX

DISH includes Netflix in DISH TV subscriptions
Oct 17, 2024 – DISH Network (Nasdaq: SATS) has announced that Netflix Standard Plan (ad-free) is included with DISH TV subscriptions, at no additional cost for two years, for new DISH customers.
News categories: DISH Network, Netflix, Gary Schanman, Digital TV, Satellite, USA

Sinclair and Nebraska Public Media launch virtual channel on ATSC 3.0
Oct 16, 2024 – Sinclair (NASDAQ:SBGI) has announced that Nebraska Public Media's PBS and local programming is now hosted on Sinclair's station in Omaha, as a free, virtual channel, using NEXTGEN broadcast data channel capacity.
News categories: Sinclair, Nebraska Public Media, APTS, Rob Weisbord, Peter Clowney, Kate Riley, ATSC 3, Content Distribution, Digital TV, USA

FreeWheel releases H1 2024 Video Marketplace Report
Oct 15, 2024 – This edition of the FreeWheel Video Marketplace Report explores ad viewership trends across devices, transaction types, and content types for H1 2024 in selected European countries and the U.S.
News categories: FreeWheel, Advertising, Digital TV, Europe, Market Research, USA

DIRECTV to launch FAST platform this November
Oct 10, 2024 – DIRECTV plans to launch a FAST platform, MyFree DIRECTV, available online, via mobile, and on smart TVs and streaming devices, providing access to curated FAST channels and an on-demand library.
News categories: DIRECTV, DIRECTV Advertising, MyFree DIRECTV, Kent Rees, Vikash Sharma, Amy Leifer, Digital TV, Streaming, USA

Instacart and Roku expand shoppable TV partnership
Oct 9, 2024 – Instacart (NASDAQ: CART) and Roku (NASDAQ: ROKU) are making TV moments shoppable with interactive ad formats, enhanced targeting capabilities, and closed-loop measurement.
News categories: Roku, Instacart, Jay Askinasi, Tim Castelli, Advertising, Big Data, Digital TV, Streaming, USA, UX

CIMM to assess case for universal content watermarking in the U.S.
Oct 8, 2024 – The CIMM has announced an initiative to assess the role that universal watermarking on TV platforms could play in supporting improved measurement of content and advertising in the US market.
News categories: CIMM, XR Extreme Reach, Jon Watts, Kevin O’Reilly, Irwin Gotlieb, Advertising, Big Data, Content Identification, Digital TV, USA

ADTH announces NextGen TV USB and app for Android and Fire TV
Oct 7, 2024 – Atlanta DTH (ADTH) has announced its ADTH NextGen TV USB tuner and App for Android and Fire TV. The new tuner and app are fully NextGen TV compliant and able to decrypt A3SA DRM encrypted channels.
News categories: Atlanta DTH, Ivy Shou, Apps, ATSC 3, Digital TV, DRM, Peripherals / Accessories, USA