North America Digital TV News

Over half of U.S. adults watching more TV since the pandemic
May 26, 2020 – Research from Leichtman Research Group (LRG) finds that since the impact of the coronavirus pandemic, 53% of adults ages 18 and above in U.S. TV households agree that they now spend more time watching TV per day, while 16% disagree.
News categories: Leichtman Research, Bruce Leichtman, COVID-19, Digital TV, Market Research, USA

NEXTGEN TV begins broadcasting in Las Vegas
May 26, 2020 – Sinclair Broadcast (NASDAQ: SBGI), Nexstar Media (NASDAQ: NXST), and The E.W. Scripps Company (NASDAQ: SSP) have announced that their Las Vegas television stations have begun broadcasting in NEXTGEN TV powered by ATSC 3.0.
News categories: Sinclair Broadcast, Nexstar Media, Scripps, Chris Ripley, Perry Sook, Brian Lawlor, John Hane, ATSC 3, Content Distribution, Digital TV, USA

Shifts in viewing behavior continue during COVID-19 pandemic
May 26, 2020 – As millions of Americans have adjusted due to the COVID-19 pandemic, research from Comscore (Nasdaq: SCOR) shows that engagement with streaming services and year-over-year in-home data usage surged in the beginning of May 2020.
News categories: Comscore, Apps, COVID-19, Digital TV, Market Research, Streaming, USA

WarnerMedia announces further launch partners for HBO Max
May 20, 2020 – WarnerMedia has announced that the latest companies to sign on to distribute HBO Max at launch include Altice USA, Cox Communications, Microsoft, National Cable Television Cooperative (NCTC), Samsung, Sony Interactive Entertainment and Verizon.
News categories: WarnerMedia, HBO Max, Rich Warren, Apps, Cable TV, Digital TV, Gaming, IPTV, Streaming, USA

Tru Optik offers cross-device OTT measurement for free
May 20, 2020 – Tru Optik is making its OTT campaign-measurement service available for free. Tru Optik’s Cross-Screen Audience Validation (CAV) is purpose-built to deliver unbiased real-time OTT campaign measurement.
News categories: Tru Optik, Andre Swanston, David Wiesenfeld, Advertising, Big Data, Streaming, USA

67% of US broadband households using at least one connected video device
May 19, 2020 – New research from Parks Associates finds 67% of US broadband households own and use at least one internet-connected video device, either a smart TV, streaming media player, internet-connected gaming console, or connected PVR/DVR.
News categories: Parks Associates, Kristen Hanich, Blu-ray, Digital TV, DVR, Gaming, Market Research, Set Top Box, Smart TV, Streaming, USA

FCC to vote on plan to clear the way for ATSC 3.0 internet services
May 18, 2020 – FCC Commissioner Brendan Carr has announced that the FCC will vote on his plan to promote the build out of Broadcast Internet services, enabled by ATSC 3.0 and delivered over an efficient one-to-many architecture.
News categories: FCC, Dennis Wharton, Jamie Susskind, ATSC 3, Broadband, Digital TV, Regulation, USA

U.S. sees largest first quarter multichannel subscriptions decline to-date
May 15, 2020 – According to Kagan, initial speculation that TV-hungry, isolated viewers would at least temporarily stem cord cutting in the U.S. was dispelled with the industry's largest first quarter decline for traditional multichannel subscriptions.
News categories: S&P Global, Digital TV, Market Research, USA

Over half of Americans feel voice control is essential in smart devices
May 14, 2020 – As consumers find new ways to connect during COVID-19, a majority of Americans are opting to use their voices to control smart devices, rather than using touch screens and other tactile interfaces, according to a survey from Syntiant.
News categories: Syntiant, Kurt Busch, Market Research, Smart Home, USA