Technologies (broadband, content protection, home networking, infrastructure, semiconductors, software) News

Hybrid VOD advertising at heart of streaming's evolution
Oct 11, 2023 – According to the latest FreeWheel Video Marketplace Report, ad view growth on premium video remained healthy in both the U.S. and Europe in H1 2023, with 6% and 15% growth respectively.
News categories: FreeWheel, Advertising, Digital TV, Europe, Market Research, USA

ITV launches linear addressable advertising in YouView homes
Oct 11, 2023 – ITV has announced the launch of linear addressable advertising across ITV2, ITV3, ITV4 and ITVBe in YouView homes, opening up addressable targeting for advertisers in live broadcast viewing.
News categories: ITV, Omnicom, Ben Allen, Adam Turner, Advertising, Broadcast, Digital TV, Middleware, UK

Visaic integrates Zixi video platform for live distribution
Oct 10, 2023 – Visaic has integrated Zixi's Software-Defined Video Platform (SDVP) into the Visaic Interactive Platform (VIP). VIP enables live sports streaming at scale to reach fans wherever they are.
News categories: Zixi, Visaic, Peter Dawidzik, Abhishek Shivadas, Advertising, Content Distribution, Digital TV, Streaming, UX, Worldwide

Paramount and iSpot.tv agree currency partnership
Oct 10, 2023 – Paramount (NASDAQ: PARA, PARAA) is to use iSpot's currency metrics to measure and transact national TV advertising campaigns across its media and streaming properties in the U.S.
News categories: iSpot, Paramount, Sean Muller, John Halley, Advertising, Big Data, Digital TV, USA

ACCESS partners with BMW on in-car video entertainment
Oct 10, 2023 – The first BMW cars have hit the road with ACCESS Europe's Twine4Car video entertainment for vehicles installed. Twine4Car provides access to a wide array of video and gaming options.
News categories: ACCESS Europe, BMW, Automotive, Digital TV, Streaming, UX, Worldwide

TV Azteca renews satellite distribiution agreement with Eutelsat
Oct 6, 2023 – TV Azteca has renewed its satellite capacity agreement with Eutelsat (Paris, London: ETL), assuring TV Azteca's continuity of video distribution in Mexico on EUTELSAT 117 West A.
News categories: Eutelsat, TV Azteca, José Ignacio González-Núñez, Content Distribution, Digital TV, Mexico, Satellite

Rakuten TV to offer local FAST channels with OKAST
Oct 6, 2023 – Rakuten TV has partnered with OKAST to offer local FAST channels in its European territories, providing audiences with content that resonates with their values and culture.
News categories: OKAST, Rakuten TV, Cédric Monnier, Cédric Dufour, Content Distribution, Digital TV, Europe, Streaming

Kantar to continue as TV measurement provider for Romania
Oct 5, 2023 – Kantar Media has signed an agreement with ARMA for the continued provision of broadcast TV ratings for Romania. The contract will run until the end of 2027.
News categories: Kantar, ARMA, Mesut Sakal, Lucia Antal, Advertising, Big Data, Digital TV, Romania

Cineverse search integrates Vionlabs' cognitive AI
Oct 5, 2023 – Cineverse (NASDAQ: CNVS) is to use Vionlabs' AI technology to enable search capabilities on its streaming platform and to provide metadata for an upcoming advanced search product.
News categories: Cineverse, Vionlabs, Tony Huidor, Marcus Bergström, Big Data, Digital TV, UX, Worldwide