Digital TV News: BIA
Reel Cash launches TV ratings based on paying viewers for their data
Jul 31, 2018 – Reel Cash’s first product, called Reel Pass, is a free browser extension that the user activates when watching Netflix, YouTube TV, or other supported channels.
News categories:
Reel Cash, Jeff Carr, J. Allen Dove, Advertising, Big Data, Digital TV, Streaming, USA
BIA's Advertising Intelligence Platform integrates local TV data from comScore
May 30, 2018 – BIA Advisory Services has announced that it has integrated comScore’s local television audience measurement and ratings information into BIA ADVantage, a proprietary platform that delivers local market advertising intelligence.
News categories:
BIA Advisory Services, comScore, Tom Buono, Steven Walsh, Advertising, Big Data, Digital TV, USA
Out of Home video viewing on the rise
May 29, 2018 – More than half of internet users surveyed in the United States, United Kingdom, Brazil, Japan and Germany watched video content out of their homes at least once a month, according to consumer surveys conducted by IHS Markit (Nasdaq: INFO).
News categories:
IHS Markit, Fateha Begum, Brazil, Digital TV, Germany, Japan, Market Research, Streaming, TV Everywhere, UK, USA
Improvements in Advanced TV to propel U.S. local video advertising
Feb 6, 2018 – Progress in Advanced TV and the U.S. industry’s commitment to new methods that will improve interactivity and the viewer experience will help with the ascent of local video advertising in 2018, according to BIA/Kelsey.
News categories:
BIA/Kelsey, Rick Ducey, Advertising, Digital TV, Market Research, USA
MP&W selects Amino for TV hardware
Jul 6, 2017 – Muscatine Power and Water (MP&W) has announced that it has selected Amino to provide IPTV devices to support the Utility’s cable to fiber IPTV migration. Amino will work with middleware provider Innovative Systems on the project.
News categories:
Amino, MP&W, Innovative Systems, Mark Evensen, Sal Lo Bianco, Digital TV, IPTV, Middleware, Set Top Box, USA
BIA/Kelsey and comScore partner on local market audience/ratings metrics
Apr 21, 2017 – BIA/Kelsey and comScore have announced a partnership that will integrate comScore’s local television audience measurement information with BIA/Kelsey’s local advertising spending data and forecasts.
News categories:
BIA/Kelsey, comScore, Rick Ducey, Steven Walsh, Advertising, Big Data, Digital TV, USA
ATSC 3.0 will drive significant incremental revenue
Feb 14, 2017 – A review of the commercial television broadcasting business by BIA/Kelsey indicates that the investment large and medium market stations are considering making in the ATSC 3.0 standard would be recouped within three years.
News categories:
BIA/Kelsey, Mark Fratrik, ATSC 3, Market Research, Terrestrial, USA
Collective to license FourthWall set-top box audience data
Apr 6, 2016 – FourthWall Media and Collective have announced their newest partnership to expand Collective's use of television viewing data. Under the new agreement, Collective is licensing FourthWall's census-level set-top box data and TVMatch product.
News categories:
FourthWall, Collective, Bill Feininger, Kerry Bianchi, Advertising, Digital TV, Set Top Box, USA
Beijing Cycle Century selects Celeno Wi-Fi for set-top boxes
Mar 24, 2016 – Celeno Communications and Cycle Century (CCDT) have announced that Celeno’s high performance Wi-Fi technology has been selected to power Cycle Century’s next generation set-top boxes.
News categories:
Celeno Communications, Cycle Century, Gilad Rozen, Li Deng Biao, China, Digital TV, Semiconductor, Set Top Box, Smart Home
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