Digital TV News: Gracenote

Gracenote mobile video analytics gives view on streaming app performance
Aug 16, 2018 – Gracenote (NYSE: NLSN) has announced a Mobile Video Analytics solution aimed at providing visibility into the quality and performance of the most popular mobile video streaming applications. The product will provide a means to better understand how mobile app performance impacts user behavior and attitudes.
News categories: Gracenote, Mike Greenawald, Apps, Big Data, Digital TV, OTT, QoE, USA, Worldwide

Gracenote launches data solution for device manufacturers offering live TV streaming
May 16, 2018 – Gracenote (NYSE: NLSN) has announced a TV metadata and EPG solution from Gracenote which enables Smart TV and streaming device manufacturers that offer live TV streaming services to make their linear and on-demand content more searchable and discoverable.
News categories: Gracenote, Simon Adams, Big Data, Digital TV, OTT, Set Top Box, Smart TV, USA

CBS And Nielsen collaborate on dynamic ad insertion in live broadcasts
May 14, 2018 – CBS and Nielsen have announced that they are working on a collaboration that will deliver Dynamic Ad Insertion (DAI) in live linear national broadcast television, helping to actualize and progress addressable advertising.
News categories: CBS, Nielsen, Jo Ann Ross, Peter Bradbury, Advertising, Big Data, Content Identification, Digital TV, Middleware, USA

Nielsen launches next-gen analytics platform covering top 56 U.S. TV markets
Apr 5, 2018 – Nielsen (NYSE: NLSN) has announced the availability of Nielsen Grabix, its next-generation analytics platform that combines the power of minute-by-minute Nielsen ratings and Gracenote Real-Time Smart TV viewership data for deeper insights into audience flow, retention and engagement.
News categories: Nielsen, Kelly Abcarian, Advertising, Big Data, Digital TV, Smart TV, USA

Verance Watermarking completes field trials on LG TVs
Jan 3, 2018 – Verance has announced that Verance Aspect, selected as a foundational component of the ATSC 3.0 transmission standard, has expanded to smart TV manufacturers with LG becoming the first to complete initial field tests.
News categories: Verance, LG, Nil Shah, Eric Anderson, ATSC 3, Content Identification, Digital TV, Smart TV, Terrestrial, USA

MediaTek SoCs first with Verance Watermarking for ATSC 3.0
Dec 19, 2017 – Verance has announced that MediaTek has become the first SoC provider to complete evaluation tests of Verance Aspect, selected by the Advanced Television Systems Committee as an essential component of the Next Gen TV transmission standard (ATSC 3.0).
News categories: Verance, MediaTek, Nil Shah, Eric Anderson, ATSC 3, CES2021, Content Identification, Digital TV, Semiconductor, Set Top Box, Smart TV, USA

Nielsen Marketing Cloud enhanced with Gracenote Smart TV data
Oct 31, 2017 – Nielsen (NYSE: NLSN) has announced that it will use Gracenote’s Real-Time Smart TV Data to enhance the audience targeting, consumer analytics and measurement capabilities of Nielsen Marketing Cloud’s Data Management Platform (Nielsen DMP).
News categories: Nielsen, Kelly Abcarian, Damian Garbaccio, Advertising, Big Data, Content Identification, Digital TV, Smart TV, USA

Connekt launches TV advertising and commerce platform
Sep 28, 2017 – Connekt has unveiled a platform that enables brands, distributors and media companies to generate revenue from TV advertising and commerce. The platform is powered by an in-content transactional advertising engine using artificial intelligence.
News categories: Connekt, Mike Fitzsimmons, David Rudnick, Advertising, Big Data, Mobile, USA

Connekt and Ensequence to use Gracenote's Video Automatic Content Recognition
Sep 19, 2017 – Gracenote (NYSE: NLSN) has announced that it has inked deals with Connekt and Ensequence to use Gracenote’s Video Automatic Content Recognition (ACR) technology to bring new interactive capabilities to linear TV ads and other programming.
News categories: Gracenote, Connekt, Ensequence, Kelly Abcarian, Advertising, Big Data, Content Identification, Digital TV, Smart TV, Worldwide