Digital TV News: Pluto TV

Finecast extends TV reach with new UK ad inventory partners
Apr 7, 2021 – Finecast has extended its UK inventory beyond traditional broadcasters with the onboarding of four new supply partners, Roku, Rakuten, Pluto and YuppTV, enabling advertisers to further extend their reach to consumers.
News categories: Finecast, Harry Harcus, Advertising, Digital TV, OTT, UK

Amagi CLOUDPORTXpress enables linear OTT channel creation
Mar 4, 2021 – Amagi has launched Amagi CLOUDPORTXpress for content owners who are looking to create 24x7 linear channels and distribute them to streaming TV and Free Ad Supported TV (FAST) platforms.
News categories: Amagi, Srinivasan KA, Content Distribution, Digital TV, OTT, Worldwide

Magnite to acquire SpotX from RTL
Feb 5, 2021 – Magnite (Nasdaq: MGNI) has agreed to acquire SpotX from RTL Group for $1.17 billion. Together, the companies will create the largest independent CTV and video advertising platform in the programmatic marketplace.
News categories: Magnite, SpotX, RTL Group, Michael Barrett, Mike Shehan, Thomas Rabe, Advertising, Digital TV, MandA, Worldwide

Philco launches Roku TV lineup in Brazil
Jan 14, 2021 – Roku (NASDAQ: ROKU) and Philco have announced a partnership that will bring the Philco Roku TV models to consumers in Brazil. The new Philco Roku TV models run the latest Roku operating system.
News categories: Roku, Philco, Arthur van Rest, Cristiane Clausen, Brazil, Digital TV, Middleware, Smart TV

20% of U.S. broadband households use ad-supported OTT services
Dec 15, 2020 – Parks Associates has found that 20% of U.S. broadband households are using ad-supported OTT services and 15% 'freemium' services, placing these business models in strong second place, behind OTT subscriptions.
News categories: Parks Associates, Steve Nason, Digital TV, Market Research, OTT, USA

Amagi helps BUZZR unify broadcast and streaming operations
Nov 18, 2020 – Amagi has announced that it has enabled BUZZR to transition to cloud-managed broadcast operations. BUZZR has integrated its broadcast workflows, across over-the-air, cable and OTT, onto a single unified platform.
News categories: Amagi, BUZZR, Srinivasan KA, Mark Deetjen, Content Distribution, Digital TV, USA

Verizon releases updated Stream TV box
Nov 17, 2020 – Verizon has announced its next-gen Stream TV, an Android TV-powered streaming device that finds the best on-demand entertainment. Verizon plans to deliver the same simplified experience to the original Stream TV with an updated user interface.
News categories: Verizon, Android TV, Digital TV, OTT, Set Top Box, USA

Pixalate releases Q3 2020 Connected TV/OTT: Ad Supply Trends Report
Nov 16, 2020 – Pixalate has released the Q3 2020 State of Connected TV/OTT: Ad Supply Trends Report. The report examines how the programmatic OTT/CTV advertising marketplace changed from Q1 2020 to Q3 2020 during the global pandemic.
News categories: Pixalate, Advertising, Digital TV, Market Research, OTT, USA

ViacomCBS to launch connected video ad platform
Aug 4, 2020 – ViacomCBS (NASDAQ: VIAC, VIACA) is to launch ViacomCBS EyeQ, a connected video advertising platform that will serve as a single transactional point of entry for digital video content from ViacomCBS’ portfolio of networks.
News categories: ViacomCBS, John Halley, David Lawenda, Advertising, Digital TV, USA