Digital TV News: Pluto TV

Amagi secures over $100m of funding
Sep 10, 2021 – Amagi has announced that Accel, Avataar Ventures, Norwest Venture Partners, and existing investor Premji Invest have collectively invested over $100 million in the company. The funds have bought out the stake held by Emerald Media and Mayfield India. Nadathur Holdings continues as an existing investor.
News categories: Amagi, Baskar Subramanian, Content Distribution, Digital TV, Venture Capital, Worldwide

U.S. FAST market to reach $4.1 billion in 2023
Aug 26, 2021 – According to research from nScreenMedia, sponsored by Verizon Media, ad revenue earned by virtual linear (vLinear) channels is expected to grow from $2.1 billion in 2021 to $4.1 billion in 2023.
News categories: nScreenMedia, Verizon Media, Colin Dixon, Ariff Sidi, Digital TV, Market Research, Streaming, USA

More than half of U.S. adult broadband users watch FAST services on TV
Aug 19, 2021 – TDG estimates that six-in-ten connected TV households now watch a free ad-supported streaming service on TV. YouTube remains the dominant FVOD provider, with FAST services such as Pluto TV and IMDb enjoying growing audiences.
News categories: TDG Research, Doug Montgomery, Digital TV, Market Research, Streaming, USA

LG Channels availability to grow from 14 to 25 countries
Aug 10, 2021 – LG is expanding LG Channels availability from 14 to 25 countries, tripling its European coverage by the end of the year. LG Channels will also be coming to smart TVs powered by its webOS TV platform.
News categories: LG Electronics, Content Distribution, Digital TV, Europe, Smart TV, Streaming, UX, Worldwide

Paramount+ adds more than 6 million subscribers in 2Q 2021
Aug 5, 2021 – ViacomCBS (NASDAQ: VIAC; VIACA) has reported results for the quarter ended June 30, 2021. Paramount+ provided more than 6 million additions to the company's global streaming subscription base, which now stands at over 42 million.
News categories: ViacomCBS, Bob Bakish, Digital TV, Results, Streaming, Subscribers, USA, Worldwide

Linear programming lives on as FAST channels make gains in the U.S.
Jul 15, 2021 – Despite the proliferation of subscription streaming services in the U.S. streaming market, ad-supported streaming options continue to gain momentum, according to a Horowitz Research report.
News categories: Horowitz, Adriana Waterston, Advertising, Cable TV, Digital TV, Market Research, Satellite, Streaming, Terrestrial, USA

Magnite acquires CTV ad serving platform SpringServe
Jul 1, 2021 – Magnite (Nasdaq: MGNI) has acquired SpringServe. SpringServe's technology manages multiple aspects of video advertising for CTV publishers such as inventory routing, customized ad experiences, and advanced podding logic.
News categories: Magnite, SpringServe, Michael Barrett, Joseph Hirsch, Christo Owen, Brian Hunt, Travis Hockersmith, Advertising, Digital TV, MandA, Streaming, USA

DMR ad inventory available through TheViewPoint
Jun 15, 2021 – TheViewPoint has partnered with DMR to amplify monetization of DMR's CTV/OTT advertising inventory. TheViewPoint is a video ad monetization platform for publishers and broadcasters.
News categories: TheViewPoint, Digital Media Rights, Keren Pass, Aaron Bendich, Advertising, Digital TV, Streaming, USA

Finecast extends TV reach with new UK ad inventory partners
Apr 7, 2021 – Finecast has extended its UK inventory beyond traditional broadcasters with the onboarding of four new supply partners, Roku, Rakuten, Pluto and YuppTV, enabling advertisers to further extend their reach to consumers.
News categories: Finecast, Harry Harcus, Advertising, Digital TV, Streaming, UK