Digital TV News: Walmart

Bell Media and Shopsense AI bring shoppable TV to Canada
Dec 18, 2024 – Bell Media has partnered with Shopsense AI to bring second-screen shopping experiences to Canadian viewers. The partnership will debut on CTV's daily shows The Good Stuff with Mary Berg and Etalk.
News categories: Shopsense, Bell Media, Glenn Fishback, Stewart Johnston, Advertising, Canada, Digital TV, UX

Walmart completes acquisition of VIZIO
Dec 3, 2024 – Walmart has announced the completion of its acquisition of VIZIO. The acquisition of VIZIO and its SmartCast OS allows Walmart to serve its customers in new ways to enhance their shopping journeys.
News categories: Walmart, VIZIO, Seth Dallaire, William Wang, Digital TV, MandA, Smart TV, TV OS, USA

NBCUniversal and Walmart embed shoppable experiences in live sports
Nov 26, 2024 – By bringing live shoppable elements to streaming and linear sports coverage, NBCUniversal and Walmart are making it easy for viewers to start holiday shopping from the comfort of home.
News categories: NBCUniversal, Walmart Connect, Alison Levin, Rich Lehrfeld, Advertising, Digital TV, USA, UX

Xumo teams up with Target to offer Hisense Xumo TVs
Nov 4, 2024 – Xumo has teamed up with Target to offer Hisense Xumo TVs, launching in U.S. stores and online next week. They will be available in 55” and 65” models and be priced at $249.99 and $359.99 respectively.
News categories: Xumo, Hisense, Target, Stephanie Cassi, Craig Gunther, Digital TV, Smart TV, TV OS, USA

ADTH announces NextGen TV USB and app for Android and Fire TV
Oct 7, 2024 – Atlanta DTH (ADTH) has announced its ADTH NextGen TV USB tuner and App for Android and Fire TV. The new tuner and app are fully NextGen TV compliant and able to decrypt A3SA DRM encrypted channels.
News categories: Atlanta DTH, Ivy Shou, Apps, ATSC 3, Digital TV, DRM, Peripherals / Accessories, USA

Roku dominates connected TV advertising market
Sep 13, 2024 – According to Omdia, the connected TV (CTV) advertising market is set to grow from $6.65 billion in 2024 to $13.5 billion by 2029, with Roku expected to lead the expansion.
News categories: Omdia, Maria Rua Aguete, Advertising, Digital TV, IBCShow, Market Research, Smart TV, Streaming, Worldwide

CTVMA publishes 2024 global Smart TV OS market share data
Jun 16, 2024 – The Connected TV Marketing Association (CTVMA) has announced its 2024 Global Smart TV Operating System (OS) Market Share Rankings covering eleven of the world's leading Smart TV OSes.
News categories: CTVMA, James Grant Hay, Digital TV, Market Research, Smart TV, TV OS, Worldwide

20% of US internet households subscribe to a gaming service
May 14, 2024 – Parks Associates research finds that 89% of U.S. internet households subscribe to a streaming video service, with one in five households subscribing to a gaming service.
News categories: Parks Associates, Jennifer Kent, Digital TV, Gaming, Market Research, Streaming, USA

Roku's new Roku Pro Series televisions now available
Apr 10, 2024 – Roku (Nasdaq: ROKU) has announced that its Roku Pro Series televisions are now available. The TVs combine picture innovations and a new Voice Remote Pro with Roku's operating system.
News categories: Roku, Chris Larson,, Digital TV, Smart TV, TV OS, USA, UX