Digital TV News: Jump

24i powers streaming video experience for Topic
Apr 7, 2020 – 24i has announced that Topic, an entertainment streaming service from First Look Media, has chosen 24i to power its streaming video experience across topic.com, Apple TV and iOS, Android, Amazon Fire TV and Roku.
News categories: 24i, Topic, First Look Media, Martijn van Horssen, Ryan Chanatry, Apps, Digital TV, OTT, USA, Worldwide

Comscore research shows continuing surge in U.S. daytime TV viewing
Mar 31, 2020 – New insights from Comscore (NASDAQ: SCOR) reveal the extent to which U.S. households are now tuning into daytime TV viewership and how television remains a vital outlet for Americans navigating the COVID-19 pandemic.
News categories: Comscore, Bill Livek, Big Data, Digital TV, Market Research, USA

TV antenna usage in US broadband households up 25% in 2019
Mar 26, 2020 – According to Parks Associates, 25% of US broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. Roughly half of antenna users do not subscribe to any pay-TV services, either traditional or vMVPD.
News categories: Parks Associates, Steve Nason, Digital TV, Terrestrial, USA

Comscore reports surge in U.S. in-home data usage
Mar 24, 2020 – Comscore (NASDAQ: SCOR) research shows that in-home data usage has jumped as millions more people work from home and American schools shut down amid the COVID-19 pandemic. Average in-home data usage is up 18% versus the same time last year.
News categories: Comscore, Bill Livek, Broadband, Digital TV, Games Console, Market Research, OTT, Set Top Box, Smart TV, Tablet, USA

UK audiences favour traditional TV channels despite multitude of digital choices
Mar 17, 2020 – Over half of UK households say they mainly watch programmes on the five traditional channels, up from 46% two years earlier, according to a survey by EY. The findings highlight the enduring importance of the UK’s terrestrial channels.
News categories: EY, Martyn Whistler, Praveen Shankar, Digital TV, Market Research, UK

U.S. consumers spend more time with TV than all other ad-supported media
Feb 26, 2020 – GfK, in collaboration with TVB, has announced preliminary results from the 2020 Media Comparisons Study. Key findings indicate American consumers spend more time with television than all other ad-supported media platforms.
News categories: TVB, GfK, Steve Lanzano, Digital TV, Market Research, USA

Video ad impressions on U.S. CTV triple in two years
Feb 26, 2020 – In just two years, connected TV (CTV) platforms have reshaped the digital video advertising landscape, according to Extreme Reach (ER). 49% of all video ad impressions were served to CTV platforms in 2019 - more than triple the 16% served in 2017.
News categories: Extreme Reach, Mary Vestewig, Advertising, Digital TV, Market Research, OTT, USA

Majority of U.S. advertisers using Advanced TV solutions
Jan 16, 2020 – FreeWheel (Nasdaq: CMCSA) has announced that according to a new survey of over 300 marketers and agencies, advanced TV is being used by the majority of advertisers to reach their target audiences.
News categories: FreeWheel, Advertiser Perceptions, Brian Wallach, Advertising, Big Data, Digital TV, Market Research, USA

U.S. digital media entertainment spending up 8.4% in 2019
Jan 13, 2020 – DEG: The Digital Entertainment Group has released its Year-End 2019 Digital Media Entertainment Report compiled by DEG members, tracking sources and retail input. Digital Media Entertainment spending jumped 8.4% in 2019 to a record $25.2 billion.
News categories: DEG: The Digital Entertainment Group, Digital TV, DVD, Market Research, OTT, USA