Streaming (Over-the-top, OTT, P2P, PC-TV, Internet TV, online video, IP Video) News
Hallmark and Accedo expand partnership with new streaming service
Sep 25, 2024 – Hallmark has extended its partnership with Accedo to incorporate multiple new features into its newly rebranded streaming service, Hallmark+, which officially launched on September 10th.
News categories:
Accedo, Hallmark, Fredrik Andersson, Lusha Bodie, Apps, Digital TV, Streaming, USA
Barb extends campaign planning to include discovery+ and Netflix
Sep 24, 2024 – Barb has upgraded its pre-campaign planning tool, enabling advertisers and media agencies to plan campaigns on a wide range of streaming services that now includes discovery+ and Netflix.
News categories:
Barb, Luca Vannini, Advertising, Big Data, Digital TV, Streaming, UK
Cignal TV expands service to Android set-tops with Quickplay
Sep 25, 2024 – Cignal TV is using Quickplay's cloud-native, open architecture OTT platform to enhance its Cignal Play service in the Philippines with the launch of the Cignal Play TV Android set-top box.
News categories:
Quickplay, Cignal TV, Paul Pastor, Gerard L. Milan, Content Distribution, Digital TV, Middleware, Philippines, Set Top Box, Streaming
Comcast to deploy Qwilt Open Edge CDN platform
Sep 24, 2024 – Comcast is to deploy Qwilt's Open Edge platform to create the most distributed CDN in the U.S. and deliver a better experience for applications like streaming and gaming.
News categories:
Qwilt, Comcast, Alon Maor, Elad Nafshi, Cable TV, Content Distribution, Digital TV, Streaming, USA
Livepeer Studio can reduce the cost of real-time streaming by 74%
Sep 23, 2024 – Livepeer Studio has released a report by Caretta Research revealing how video companies can reduce the cost of interactive live streaming (ILS) by 74% through distributed streaming infrastructure.
News categories:
Livepeer Studio, Caretta Research, Eric Tang, Ed Barton, Bill Ottman, Digital TV, Market Research, Streaming, Worldwide
Wurl report finds CTV engagement growing
Sep 18, 2024 – Wurl has published The CTV Trends Report 2024, a study that looks at shifts across both the content and ad experience on connected TV, with metrics on sessions, ad load, and viewership.
News categories:
Wurl, Ron Gutman, Advertising, Digital TV, Market Research, Streaming, USA
Partnership to develop D2M devices for consumer trials in India
Sep 18, 2024 – Saankhya Labs, Free Stream Technologies and Sinclair are collaborating to design and launch a variety of value-for-money mobile phones with augmented Direct-to-Mobile (D2M) broadcast capability.
News categories:
Sinclair, Saankhya Labs, FreeStream, Chris Ripley, Parag Naik, Sumeet Nindrajog, ATSC 3, Content Distribution, Digital TV, India, Semiconductor, Smartphone
DEGI and BB Media deliver APAC entertainment insights
Sep 17, 2024 – DEGI: The Digital Entertainment Group International (DEGI), with BB Media, has released an overview of the APAC digital entertainment landscape for DEGI members.
News categories:
DEGI, BB Media, Liz Bales, Laura Ghisiglieri, Asia, Digital TV, Market Research, Streaming
Ad tiers bring unexpected perception boost to SVOD providers
Sep 18, 2024 – ScreenThink has announced findings from its research on the impact of advertising tiers on SVOD services, revealing that the introduction of ad tiers has had a positive effect on streaming brands.
News categories:
MTM, Philippe Epailly, Advertising, Digital TV, Market Research, Streaming, UK
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