Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

Smart Home device market remains resilient despite pandemic
Sep 28, 2020 – The market for smart home devices is expected to grow from over 854 million units in 2020 to more than 1.4 billion units in 2024, according to IDC. Video entertainment devices are expected to remain the largest category.
News categories: IDC, Adam Wright, Jitesh Ubrani, COVID-19, Digital TV, Market Research, Set Top Box, Smart Home, Smart TV, Worldwide

Global SVOD revenue to grow to $100 billion
Sep 28, 2020 – According to Digital TV Research, global SVOD revenues will reach $100 billion by 2025, double the $50 billion recorded in 2019. SVOD revenues will be above $1 billion in 16 countries.
News categories: Digital TV Research, Simon Murray, China, Digital TV, France, Germany, Market Research, Streaming, UK, USA, Worldwide

VR market to grow despite pandemic blow to location-based segment
Sep 24, 2020 – ABI Research expects the VR market to grow in 2020 despite some negative impacts from COVID-19. The pandemic, however, has accelerated some trends and increased interest and adoption of immersive technologies.
News categories: ABI Research, Michael Inouye, COVID-19, Market Research, Metaverse, Worldwide

317 million SVOD subscriptions for the U.S. in 2025
Sep 24, 2020 – According to Digital TV Research, the number of SVOD subscriptions in the U.S. will climb from 203 million in 2019 to 317 million by 2025 despite this being the most mature market in the world.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Streaming, Subscribers, USA

U.S. pay TV suffers historic cord-cutting
Sep 22, 2020 – While pandemic-driven lockdowns may have benefited certain forms of media, traditional pay TV is not one of them. According to eMarketer, cable, satellite, and telecom TV providers will lose the most subscribers ever.
News categories: eMarketer, Eric Haggstrom, Advertising, Digital TV, Market Research, Subscribers, USA

Sluggish growth expected for pay TV in India
Sep 22, 2020 – Pay-TV services revenue in India is expected to grow at a lethargic CAGR of 0.7% from US$3.19bn in 2020 to US$3.30bn in 2025 due to growing user substitution to OTT platforms, according to GlobalData.
News categories: GlobalData, Deepa Dhingra, COVID-19, Digital TV, India, Market Research, Subscribers

TV panel prices could rise by around 10% QoQ in 4Q20
Sep 21, 2020 – Display panel prices exhibited a remarkable QoQ increase in 3Q20, a rare occurrence in recent years, according to TrendForce. Owing to shortages, certain panel prices may increase by as much as 10% QoQ in 4Q20.
News categories: TrendForce, Digital TV, Market Research, Smart TV, Worldwide

Western Europe to gain over 100 million SVOD subscribers by 2025
Sep 21, 2020 – According to Digital TV Research, Western Europe will have 191 million SVOD subscriptions in 2025, more than double the 90 million seen at end-2019. About 35 million will be added in 2020 alone, with Covid having a major effect.
News categories: Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, Streaming, Subscribers

VR headset market expected to grow despite short-term decline
Sep 16, 2020 – As the world continues to deal with the pandemic, the market for virtual reality (VR) headsets is expected to decline 6.7% in 2020 before returning to double-digit growth of 46.2% in 2021, according to IDC.
News categories: IDC, Digital TV, Market Research, Metaverse, Worldwide