Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)

Viant Technology announces acquisition of IRIS.TV
Nov 12, 2024 – Viant Technology (NASDAQ: DSP) has acquired IRIS.TV. The acquisition will accelerate the mission of IRIS to expand its CTV content identification at scale across premium publishers.
News categories: Viant Technology, IRIS.TV, Tim Vanderhook, Field Garthwaite, Big Data, Digital TV, MandA, Streaming, Worldwide

Vecima implementing Dynamic Ad Insertion for Hotwire Communications
Nov 12, 2024 – Vecima Networks (TSX: VCM) has completed initial linear parity ad insertion for Hotwire Communications, moving the provider toward dynamic ad insertion (DAI) in 2025.
News categories: Vecima, Hotwire Communications, Kyle Goodwin, Pragash Pillai, Advertising, Content Distribution, Digital TV, IPTV, USA

TCL selects Magnite's ad server and SSP
Nov 12, 2024 – Magnite (NASDAQ: MGNI) has announced that TCL will use Magnite's ad server to enhance the viewer experience and Magnite's streaming platform to capture the value of its premium inventory.
News categories: Magnite, TCL, Ryan Kenney, Jeremy Straight, Advertising, Digital TV, Smart TV, Streaming, USA

Pixalate releases Q3 2024 FAST app rankings & ad spend reports
Nov 8, 2024 – Pixalate has released its Q3 2024 global FAST apps rankings and traffic report for CTV. Pixalate has published Roku, Apple TV, Amazon Fire TV and Samsung Smart TV versions of the report.
News categories: Pixalate, Advertising, Apps, Digital TV, Market Research, Streaming, Worldwide

DPG Media and castLabs enable OMID-certified client-side measurement
Nov 7, 2024 – castLabs has partnered with DPG Media to deliver an advanced OMID (Open Measurement Interface Definition) certified addressable TV Ads solution, using AWS Elemental MediaTailor from Amazon Web Services (AWS).
News categories: castLabs, DPG Media, Amazon Web Services, Michael Stattmann, Maarten Schoonvliet, Advertising, Big Data, Digital TV, Media Player, Worldwide

TiVo OS footprint approaching one million activated Smart TVs
Nov 6, 2024 – Xperi (NYSE: XPER) has announced third quarter 2024 results. The footprint of the company's TiVo OS operating system is now approaching one million activated Smart TVs.
News categories: Xperi Inc, Jon Kirchner, Advertising, Automotive, Digital TV, Europe, Japan, Results, Smart TV, TV OS, USA

VIZIO reports Q3 2024 financial results
Nov 6, 2024 – VIZIO Holding (NYSE: VZIO ) has announced results for the quarter ended September 30, 2024. The company reported 19.1 million SmartCast Active Accounts, up 7% YoY, and an ARPU of $37.17, up 18% YoY.
News categories: VIZIO, Advertising, Digital TV, Smart TV, Streaming, USA

Victory+ to monetize over 60 new FAST channels with Amagi
Nov 6, 2024 – Amagi has announced a partnership with A Parent Media Co. (APMC) to bring over 60 Amagi-delivered FAST channels, monetized by Amagi ADS PLUS, onto APMC's Victory+ sports streaming service.
News categories: Amagi, APMC, Victory+, Advertising, Digital TV, Streaming, USA

DTG launches D-Book 12.9
Oct 31, 2024 – The DTG has released D-Book 12.9, the latest version of the UK's technical standard for digital TV. D-Book 12.9 introduces critical updates that reflect the fast-changing landscape of the market.
News categories: Digital Television Group, Richard Lindsay-Davies, Advertising, Digital TV, QoE, Set Top Box, Smart TV, Terrestrial, UK