Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)
Bitmax adds EIDR identifier support to its CMS
Feb 26, 2019 – Bitmax has announced a solution to augment and add EIDR identifiers to content assets distributed globally. EIDR adds a unique identifier to a metadata record that is associated with top-level titles, edits, DVDs, encodings, clips, and mash-ups.
News categories:
Bitmax, EIDR, Jim Riley, Big Data, Content Distribution, Digital TV, Worldwide
Minerva YourTV Now cloud integrated with Verimatrix Viewthority
Feb 21, 2019 – Minerva Networks has integrated its YourTV Now cloud hosted service with the Verimatrix Viewthority content distribution platform. The solution combines a content distribution workflow, content promotion tools, analytics with a compelling user experience.
News categories:
Minerva Networks, Verimatrix, Matt Cuson, Tom Pollard, Big Data, Content Distribution, Digital TV, DRM, UX, Worldwide
Kaltura releases updated Cloud TV Platform SDK
Feb 21, 2019 – Kaltura has released a new version of its Cloud TV Platform SDK. The SDK now includes playback optimization for mobile viewing, HEVC support, real-time analytics, plus advertising integrations such as Facebook Audience Network (FAN).
News categories:
Kaltura, Dr. Shay David, Advertising, Big Data, Digital TV, Media Player, Mobile, Streaming
Nielsen rolls Sorenson Media acquisition into new addressable advertising initiative
Feb 21, 2019 – Nielsen (NYSE: NLSN) has launched an initiative, Nielsen Advanced Video Advertising, that will focus on addressable advertising for Smart TVs and beyond. As part of the initiative, Nielsen has acquired Sorenson Media.
News categories:
Nielsen, David Kenny, Kelly Abcarian, Advertising, Big Data, Content Identification, Digital TV, MandA, USA, Worldwide
Extreme Reach releases 2018 Q4 Video Advertising Benchmarks report
Feb 21, 2019 – Extreme Reach has released its 2018 Q4 and full year Video Advertising Benchmarks report that highlights the transformative impact of connected television (CTV) platforms on the advertising industry.
News categories:
Extreme Reach, Mary Vestewig, Matt Timothy, Advertising, Digital TV, Set Top Box, Streaming, USA
TiVo signs video metadata and IP license extension with TikiLIVE
Feb 21, 2019 – TiVo (NASDAQ: TIVO) has announced that TikiLIVE has extended its license agreements for TiVo Video Metadata and intellectual property (IP). TikiLIVE has consolidated its metadata providers and standardized on TiVo to meet its metadata requirements.
News categories:
TiVo Corp, TikiLIVE, Jeffrey Glahn, Tim Green, Big Data, Content Distribution, Digital TV, IPTV, Streaming, Worldwide
Amobee integrates Nielsen’s Enterprise Audience API
Feb 20, 2019 – Amobee has announced an agreement with Nielsen to power the convergence of TV and digital for brands and agencies in the United States. The collaboration provides Amobee with access to Nielsen’s television viewing and online media consumption data.
News categories:
Amobee, Nielsen, Aleck Schleider, Jessica Hogue, Advertising, Big Data, Digital TV, USA
TiVo announces metadata deal with Sky Mexico
Feb 20, 2019 – TiVo (NASDAQ: TIVO) has announced that Sky Mexico is to use TiVo as the primary metadata provider for its next-generation platform. The agreement enables Sky Mexico to consolidate its metadata rather than relying on multiple vendors.
News categories:
TiVo Corp, Sky Mexico, Karl Misling, Big Data, Central America, Digital TV, Dominican Republic, Mexico, Satellite
DoubleVerify acquires digital video technology company, Zentrick
Feb 20, 2019 – DoubleVerify has announced that it has acquired Zentrick, a digital video technology company that provides middleware solutions to drive the execution and performance of online video advertising for the world’s largest brands, platforms and publishers.
News categories:
DoubleVerify, Zentrick, Wayne Gattinella, Pieter Mees, Frederik Neus, Advertising, Belgium, MandA, Worldwide
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