Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)
Reliance starts beta testing own Smart TV OS
Jul 4, 2024 – According to The Economic Times, Reliance Industries has started testing India’s first indigenously developed smart television operating system (OS) ready for a possible commercial launch on TVs by Diwali.
News categories:
Reliance Industries, Advertising, Digital TV, India, Smart TV, TV OS
OSN appoints Kantar Media to unlock audience insights
Jul 2, 2024 – Kantar Media has been appointed by OSN to deliver a new audience measurement service ingesting data collected from OSN subscribers' set top boxes using return path data technology.
News categories:
Kantar Media, OSN, Keld Nielsen, Andy Grant, Advertising, Big Data, Digital TV, Middle-East, Satellite, Set Top Box
Mirriad and Insight TV partner on advanced ad formats and viewer experience
Jul 1, 2024 – Mirriad and Insight TV are collaborating on ad format innovation, programmatic and audience targeting, and research and development, focusing particularly on Insight TV's FAST channels.
News categories:
Mirriad, Insight TV, Stephan Beringer, Courtney Williams, Advertising, Big Data, Digital TV, Streaming, UX, Worldwide
Beamr enhances video processing with AI features
Jul 1, 2024 – Beamr (NASDAQ: BMR) has added AI capability to its GPU-powered video service, Beamr Cloud. The enhancement allows for automatic caption and transcription generation for videos in multiple languages.
News categories:
Beamr, Sharon Carmel, Dani Megrelishvili, Big Data, Content Distribution, Digital TV, UX, Worldwide
Bitcentral launches media asset management with AI integration
Jun 26, 2024 – Bitcentral has launched Fusion Gateway, a cloud-based solution that integrates third-party AI tools with Bitcentral's media asset management (MAM) to improve speed and productivity.
News categories:
Bitcentral, Sam Kamel, Big Data, Digital TV, Worldwide
Pixalate releases Latin America CTV SSP market share rankings
Jun 26, 2024 – Pixalate has released its Q1 2024 CTV SSP Market Share Report for Latin America, revealing the ranking of SSPs for open programmatic ads sold on Roku, Amazon Fire TV, Samsung Smart TV and Apple TV Store apps.
News categories:
Pixalate, Advertising, Digital TV, Latin America, Market Research, Streaming
Pixalate releases North America CTV SSP market share rankings
Jun 26, 2024 – Pixalate has released its Q1 2024 CTV SSP Market Share Report for North America, revealing the ranking of SSPs for open programmatic ads sold on Roku, Amazon Fire TV, Samsung Smart TV and Apple TV Store apps.
News categories:
Pixalate, Advertising, Digital TV, Market Research, North America, Streaming
Pixalate releases EMEA CTV SSP market share rankings
Jun 25, 2024 – Pixalate has released its Q1 2024 CTV SSP Market Share Report for the EMEA region, revealing the ranking of SSPs for open programmatic ads sold on Roku, Amazon Fire TV, Samsung Smart TV and Apple TV Store apps.
News categories:
Pixalate, Advertising, Digital TV, Europe, Market Research, Middle-East, Streaming
Disney expands audience and data solutions globally
Jun 24, 2024 – Ahead of the launch of ad-supported Disney+ in Latin America, Disney is bringing its audience solutions, including its Audience Graph and clean room technology, to the global market for the first time.
News categories:
Disney, Mercado Libre, Dana McGraw, Kattia Quintanilla, Fernando Rubio, Advertising, Big Data, Digital TV, Latin America, Worldwide
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