Smart TV (Connected TV, Integrated Digital Television, IDTV) News

U.S. tech revenue to hit $487 billion in 2021
Jul 15, 2021 – According to the CTA, subscription video streaming services will see continued growth in demand in 2021. TV shipments will reach 45 million units, with NEXTGEN TV shipments up nearly sixfold to 2.1 million units.
News categories: CTA, Gary Shapiro, Digital TV, Gaming, Market Research, Metaverse, Smart Home, Smart TV, Smartphone, Streaming, USA

Realtek selects Imagination GPU for DTV SoC
Jul 15, 2021 – Imagination Technologies has announced that Realtek has licensed the IMG B-Series BXE-4-32 GPU for inclusion in their latest digital television SoC, continuing the companies' longstanding relationship.
News categories: Imagination Technologies, Realtek, Steve Evans, Yee-Wei Huang, Digital TV, Silicon IP, Smart TV, Worldwide

ucfunnel adopts Unified ID 2.0
Jul 15, 2021 – Programmatic solution provider, ucfunnel, has adopted Unified ID 2.0, an industry-wide approach to internet identity. ucfunnel partners with Smart TVs powered by MediaTek and with CTV portal company NetRange.
News categories: ucfunnel, The Trade Desk, Ryan Chou, Douglas Choy, Advertising, Asia, Big Data, Digital TV, Semiconductor, Smart TV

Alexa coming to third-party Smart TVs powered by LG webOS
Jul 14, 2021 – LG has announced that Amazon Alexa is coming to third-party TVs powered by its webOS platform. The feature will be activated OTA starting in Q3 in North America, followed by other regions including Europe and Asia.
News categories: LG Electronics, Jung Sung-hyun, Asia, Digital TV, Europe, Middleware, North America, Smart Home, Smart TV

Vestel rolls out Dolby Atmos on 4K TVs for Europe
Jul 13, 2021 – Vestel is set to bring Dolby Atmos to more TVs across Europe. Vestel has now rolled out the immersive audio technology to the majority of Vestel 4K TV ranges. These include 4K TVs designed under Vestel owned license brands.
News categories: Vestel, Dolby, Barış Altınkaya, Javier Foncilias, Digital TV, Europe, Smart TV

ITV to launch shoppable TV in the UK on LG TVs
Jul 6, 2021 – ITV is to launch shoppable TV, allowing viewers to discover and shop items from its programmes directly on screen. The interactive system uses AI technology from TheTake, a contextual product discovery company.
News categories: ITV, TheTake, LG Electronics, Bhavit Chandrani, Paul Ridsdale, Ty Cooper, Mihee Yoo, Pete Markey, Advertising, Digital TV, Smart TV, UK, UX

Hisense acquires TÜV Rheinland privacy-by-design certification
Jul 2, 2021 – TÜV Rheinland has granted ETSI EN 303 645 (IoT) product cybersecurity and privacy protection standard certification to Hisense's VIDAA 72671 smart TV platform. Hisense is the first TV brand to receive the certificate.
News categories: Hisense, TÜV Rheinland, Yu Zhitao, Liu Yong, Dr Chen Weikang, Zhao Bin, China, Digital TV, Europe, Smart TV

DVB approves commercial requirements for next gen. video codecs
Jul 1, 2021 – The DVB Project has endorsed commercial requirements for next generation video codecs to pave the way for advanced 4K and 8K services. Work will now commence to investigate the technical compliance of candidate codecs.
News categories: DVB Project, Peter MacAvock, Content Distribution, Digital TV, Europe, Set Top Box, Smart TV, Worldwide

QLED/OLED TV shipments projected to break records this year
Jun 30, 2021 – Component price hikes and shortages have forced TV brands in 2021 to reduce shipments of mid- and small-sized TVs in favor of the more profitable large-sized, mid- to high-end TVs instead, according to TrendForce.
News categories: TrendForce, Digital TV, Market Research, Smart TV, Worldwide