Streaming (Over-the-top, OTT, P2P, PC-TV, Internet TV, online video, IP Video) News
Wurl network reaches 100 million CTVs after year of operations
Mar 12, 2020 – Wurl has announced that it expanded its network to reach 100 million CTVs in nine countries in its first full year of operations. Additionally, Wurl delivered more than 225 million hours of programming and more than 1.2 billion personally targeted ads.
News categories:
Wurl, Sean Doherty, Advertising, Content Distribution, Digital TV, Results, Streaming, USA, Worldwide
Local players fighting SVOD giants in India
Mar 12, 2020 – According to Futuresource Consulting, by the end of the year, India will have the third most SVOD subscribers of any country worldwide, after China and the USA, and is predicted to reach 95 million in 2023.
News categories:
Futuresource Consulting, Tristan Veale, Digital TV, India, Market Research, Streaming
Comscore and Twitch partner on Esports and Gaming audience measurement
Mar 12, 2020 – Comscore (Nasdaq: SCOR) has announced a partnership with Twitch. The deal adds tagless audience reporting of Twitch livestreaming, including gaming and esports insights, to Comscore digital audience solutions.
News categories:
Comscore, Twitch, Carol Hinnant, Big Data, Canada, Digital TV, Streaming, USA
U.S. dominates global SVOD revenues
Mar 11, 2020 – According to Strategy Analytics, SVOD revenue continues to be highly concentrated in a few markets. Consumer spend on SVOD services globally was $53.34B (€47.55B) in 2019. Of this, the U.S. accounted for 43%.
News categories:
Strategy Analytics, Michael Goodman, Digital TV, Market Research, Streaming, USA, Worldwide
Valassis launches Connected TV ad solution
Mar 11, 2020 – Valassis has announced a Connected TV solution to help brands engage the streaming TV audience by interests, in-market signals and location. With Valassis CTV, brands are able to serve and measure their ads to drive the ideal consumer to the nearest store.
News categories:
Valassis, Jay Webster, Advertising, Digital TV, Streaming, USA
MNI Targeted Media debuts conversion analysis platform for OTT advertising
Mar 10, 2020 – MNI Targeted Media has launched motto, its OTT optimization platform. motto allows advertisers to identify how geo-targeting, creative, publisher, device type, time of day and more can impact conversions, not just impressions.
News categories:
MNI Targeted Media, Brooke Willcox, Advertising, Big Data, Digital TV, Streaming, USA
T-Mobile Czech Republic and Slovak Telekom deploy video apps with 24i
Mar 10, 2020 – 24i has announced that its 24i Smart Operator product has been deployed by T-Mobile Czech Republic and Slovak Telekom to provide IPTV and TV Anywhere video experiences to T-Mobile TV GO, Magio GO and Digi GO customers.
News categories:
24i, Slovak Telekom, T-Mobile Czech Republic, Martijn van Horssen, Marcel Šatánek, Apps, Czech Republic, Digital TV, Set Top Box, Slovakia, TV Everywhere
THEO Technologies secures Series A funding
Mar 10, 2020 – THEO Technologies has announced that it raised $10M in a Series A funding round led by SmartFin Capital with participation from PMV and Media Invest Vlaanderen (MIV). THEO Technologies’ flagship product is its THEOplayer.
News categories:
THEO Technologies, Steven Tielemans, Pieter-Jan Speelmans, Belgium, Digital TV, Media Player, Streaming, Venture Capital, Worldwide
OTT service churn in 2019 reached 35%, up from 28% in 2018
Mar 10, 2020 – Parks Associates has found that the churn rate among all OTT services was 35% in 2019, an increase of 25% from 2018. Churn among vMVPDs (virtual multichannel video programming distributors or online pay-TV providers) was 81% in 2019.
News categories:
Parks Associates, Steve Nason, Digital TV, Market Research, Streaming, USA, Worldwide
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