North America Digital TV News

Xandr introduces selling platform for premium TV and digital media companies
Sep 5, 2019 – Xandr has announced the launch of Xandr Monetize. The platform offers content owners improved monetization, through better inventory management, data-driven yield optimization, and differentiated buyer demand.
News categories: Xandr, Ryan Christensen, Carsten Schwecke, Amit Chaturvedi, Kya Sainsbury-Carter, Advertising, Big Data, Digital TV, USA, Worldwide

Amazon brings more Fire TV Edition devices to Europe and North America
Sep 4, 2019 – Amazon (NASDAQ:AMZN) has announced a lineup of more than 15 new Fire TV Edition products, including the world’s first Fire TV Edition smart TV with built-in far-field voice control and the first OLED Fire TV Edition smart TV.
News categories: Amazon, Marc Whitten, Canada, Digital TV, Germany, Smart TV, UK, USA, UX

Amazon introduces second generation Fire TV Cube
Sep 4, 2019 – Amazon (NASDAQ: AMZN) has announced a new Fire TV Cube. The streaming media player features far-field voice control built directly into the device and is now available for pre-order in the United States, Canada, United Kingdom, Germany, and Japan.
News categories: Amazon, Marc Whitten, Digital TV, Germany, India, Japan, Set Top Box, Smart Home, Streaming, UK, USA

MRC finalizes Cross-Media Audience Measurement Standards for video
Sep 4, 2019 – The Media Rating Council (MRC) has issued a final version of its Cross-Media Audience Measurement Standards. The document sets forth provisions to guide the measurement of video advertising and content delivered through television, OTT and digital, including both desktop and mobile.
News categories: Media Rating Council, George W. Ivie, Advertising, Big Data, Digital TV, Mobile, Streaming, USA, Worldwide

Pay TV penetration in the Americas to drop to 48.8% in 2023
Sep 4, 2019 – Pay-TV household penetration in the Americas is expected to decline from 53.2% in 2018 to 48.8% in 2023 due to ongoing cord-cutting trends in North America, according to GlobalData. In 2018, the global average stood at 55.3%.
News categories: GlobalData, Eulalia Marín-Sorribes, Digital TV, Latin America, Market Research, North America

ATSC 3.0 fixed and mobile performance field tested
Sep 3, 2019 – ONE Media 3.0 (Nasdaq: SBGI), with partners ETRI, InterDigital and Technicolor has run live broadcast tests to validate the integration and quantify the performance of key advanced components of ATSC 3.0.
News categories: ONE Media 3.0, Technicolor, InterDigital, ETRI, Mark Aitken, Thomas Bohan, Alan Stein, Sung-Ik Park, ATSC 3, Digital TV, Mobile, USA

74% of U.S. households have an SVOD service
Aug 28, 2019 – Leichtman Research Group (LRG) has found that 74% of all U.S. households now have a subscription video on-Demand (SVOD) service from Netflix, Amazon Prime, and/or Hulu – up from 64% in 2017, and 52% in 2015.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, Streaming, USA

Nielsen estimates 120.6 million TV homes in the U.S.
Aug 27, 2019 – According to Nielsen’s National Television Household Universe Estimates, there are 120.6 million TV homes in the U.S. for the 2019-20 TV season. The number of persons age 2 and older in U.S. TV Households is estimated to be 307.3 million.
News categories: Nielsen, Digital TV, Market Research, USA

Videotron unveils Helix entertainment and home management platform
Aug 27, 2019 – Videotron has unveiled its Helix technology platform. With its voice remote, ultra-intelligent Wi-Fi, and, coming soon, its ability to integrate automation features, Helix will soon play a major role in Québec households.
News categories: Videotron, Quebecor, Jean-François Pruneau, Pierre Karl Péladeau, Canada, Digital TV, IPTV, Set Top Box, Smart Home