Digital TV News: Nielsen
Media Distillery improves user experience at VodafoneZiggo
Apr 25, 2023 – Media Distillery has announced that VodafoneZiggo has implemented its EPG Correction Distillery to improve the user experience for its nearly 4 million video subscribers in the Netherlands.
News categories:
Media Distillery, VodafoneZiggo, Liberty Global, Roland Sars, Leo-Geert van den Berg, Chris van der Linden, Big Data, Digital TV, Netherlands, Set Top Box, UX
Nielsen's U.S. TV audience measurement receives MRC accreditation
Apr 17, 2023 – Nielsen has met Media Rating Council (MRC) accreditation standards for its National TV Audience Measurement service, once again becoming the only such provider to be accredited by the MRC.
News categories:
Nielsen, Media Rating Council, Karthik Rao, Advertising, Big Data, Digital TV, USA
Nielsen and Sinclair agree audience measurement renewal
Apr 12, 2023 – Nielsen has announced a multi-year renewal agreement with Sinclair Broadcast Group (NASDAQ: SBGI) for Nielsen Local and National audience measurement services.
News categories:
Nielsen, Sinclair, Catherine Herkovic, Advertising, Big Data, Digital TV, USA
Nielsen now reporting comparable metrics for local TV OTT apps
Apr 6, 2023 – Nielsen has begun reporting on local television's OTT streaming apps. By capturing audiences across both streaming and linear, broadcasters can understand the full reach of their content.
News categories:
Nielsen, Catherine Herkovic, Advertising, Apps, Digital TV, Streaming, USA
Tubi announces new planning integrations and partnerships
Mar 23, 2023 – Tubi (NASDAQ: FOXA, FOX) has announced new planning tools and partnerships enabling brands to capitalize on Tubi's audience via enhanced forecasting, identity and currency options.
News categories:
Tubi, Mark Rotblat, Advertising, Big Data, Digital TV, Streaming, USA
U.S. TV usage up again in January
Feb 16, 2023 – Nielsen's January 2023 TV usage summary, from its monthly snapshot of total TV and streaming consumption in the U.S., has revealed that overall viewing was up 1.3% compared to December 2022.
News categories:
Nielsen, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA
U.S. TV viewing remained high in December
Jan 19, 2023 – Nielsen's December 2022 snapshot of TV and streaming consumption in the U.S. has revealed that TV viewing remained high in December, continuing momentum from November when time spent watching television soared 7.8% from the prior month.
News categories:
Nielsen, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA
Netflix taps Nielsen for global audience insights
Jan 18, 2023 – Nielsen has announced an expansion of its relationship with Netflix (NASDAQ: NFLX), which includes a multi-year agreement to provide linear and streaming audience data across the U.S., Mexico and Poland.
News categories:
Nielsen, Netflix, Kim Gilberti, Pablo Perez De Rosso, Advertising, Big Data, Digital TV, Mexico, Poland, Streaming, USA
Roku celebrates 70 million active accounts
Jan 5, 2023 – Roku (NASDAQ: ROKU) has announced that its global active accounts now exceed 70 million, up from 60.1 million in Q4 2021. Streaming hours were 23.9 billion in Q4 and 87.4 billion for full year 2022, a 19% increase Y-o-Y.
News categories:
Roku, Anthony Wood, Digital TV, Streaming, Subscribers, Worldwide
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