Digital TV News: CBS

SLING TV in-app guide integrates local OTA channels on LG Smart TVs
Aug 6, 2020 – SLING TV has announced a feature that integrates free, local over-the-air (OTA) broadcast channels into the SLING TV guide on 2020 LG Smart televisions with webOS 5.0, without the need to switch inputs or applications.
News categories: SLING TV, LG, Jon Lin, Digital TV, OTT, Smart TV, Terrestrial, USA, UX

ViacomCBS to launch connected video ad platform
Aug 4, 2020 – ViacomCBS (NASDAQ: VIAC, VIACA) is to launch ViacomCBS EyeQ, a connected video advertising platform that will serve as a single transactional point of entry for digital video content from ViacomCBS’ portfolio of networks.
News categories: ViacomCBS, John Halley, David Lawenda, Advertising, Digital TV, USA

CBS TV stations select Alphonso for Local TV attribution
Jul 20, 2020 – Alphonso has announced that CBS Television Stations has selected Alphonso Local to provide TV attribution for local advertisers in all 17 of its owned stations across the US.
News categories: Alphonso, CBS, Ashish Chordia, Julio Marenghi, Advertising, Big Data, Digital TV, Set Top Box, Smart TV, USA

Alphonso signs ACR distribution deals with Seiki and Skyworth
Jul 1, 2020 – Alphonso has signed-up two more smart TV providers, Seiki and Skyworth, to embed Alphonso Video AI in their TVs. The company is also working with CBS and Cox Media to provide attribution to local advertisers in the U.S.
News categories: Alphonso, Seiki, Skyworth, Ashish Chordia, Advertising, Content Identification, Digital TV, Smart TV, USA, Worldwide

U.S. consumers spend nearly seven hours per week watching online video
Jul 1, 2020 – Parks Associates has announced research showing that the number of hours per week U.S. consumers spend watching online video has almost doubled from 3.6 hours per week in 2017 to nearly seven hours per week in 2020.
News categories: Parks Associates, Dr. Kenneth Wacks, Digital TV, Market Research, USA

Netflix, Hulu user numbers fell as COVID-19 measures were relaxed
Jun 25, 2020 – The surge in users of subscription video-on-demand (SVOD) services during the stay-at-home period was not always sustained once people were allowed to move around more freely, according to Strategy Analytics.
News categories: Strategy Analytics, Michael Goodman, David Mercer, COVID-19, Digital TV, Market Research, OTT, USA

CBS News expands distribution to app stores in 89 countries
Jun 23, 2020 – The CBS News app has expanded distribution to app stores in 89 countries outside the U.S., including on Amazon Fire TV, Google devices, LG Smart TVs and more, as well as VIZIO SmartCast in the U.S. and Canada.
News categories: CBS News, Christy Tanner, Apps, Digital TV, OTT, Worldwide

23% of U.S. vMVPD subscribers also use a legacy pay TV service
Jun 10, 2020 – Research from TDG finds that nearly one-fourth of virtual pay TV (vMVPD) households in the U.S. also subscribe to a traditional pay-TV service. Dual-service use peaked at 37% of vMVPD subscribers in 2018.
News categories: TDG, Michael Greeson, Digital TV, Market Research, USA

Disney+ and Apple TV+ both see success during first six months in the market
May 29, 2020 – Parks Associates has released research showing that new OTT services Apple TV+ and Disney+ have captured significant market share in the streaming video space, rounding out the top five behind the 'Big 3' Netflix, Amazon Prime Video, and Hulu.
News categories: Parks Associates, Steve Nason, Digital TV, Market Research, OTT, USA