Digital TV News: CBS

Paramount+ from ViacomCBS to launch on March 4th
Jan 19, 2021 – ViacomCBS (NASDAQ: VIAC, VIACA) has announced launch dates for Paramount+. The rollout starts on March 4, 2021 in the U.S. and Latin America. CBS All Access in Canada will be rebranded to Paramount+ on the same date.
News categories: ViacomCBS, Australia, Canada, Denmark, Digital TV, Finland, Latin America, Norway, OTT, Sweden, USA

ViacomCBS, DISH Media, Adcuratio enable broadcast inventory on MVPD STBs
Jan 14, 2021 – ViacomCBS and DISH Media have announced an industry breakthrough by delivering the first-ever addressable impressions within a live national broadcast via MVPD set-top box.
News categories: ViacomCBS, DISH Media, Adcuratio, Mike Dean, Tim Myers, Harish Narasimhan, Advertising, Digital TV, Satellite, Set Top Box, USA

OTT TV and video subscriptions to reach 2 billion by 2025
Jan 4, 2021 – A report by Juniper Research has found that there will be nearly 2 billion active subscriptions to on-demand video services in 2025; a 65% increase over the end of 2020.
News categories: Juniper Research, Nick Hunt, Digital TV, Market Research, OTT, Worldwide

Comcast to launch Disney+ and ESPN+ on Xfinity
Dec 10, 2020 – Comcast and The Walt Disney Company have announced that they have reached an agreement that includes the rights for Comcast to distribute the Disney+ and ESPN+ services on its Xfinity X1 and Flex platforms.
News categories: Comcast, Disney, Rebecca Heap, Michael Paull, Apps, Cable TV, Digital TV, Set Top Box, USA

NEXTGEN TV 'Motown 3.0 Test Track' launched in Detroit
Dec 10, 2020 – Five local TV stations have banded together to launch NEXTGEN TV in Detroit. The broadcast advance signals the beginning of another project – the 'Motown 3.0 Open Test Track' for merging automotive applications with NEXTGEN TV.
News categories: Pearl TV, Brian Lawlor, ATSC 3, Content Distribution, Digital TV, In-Car, USA

47% of US broadband households subscribe to Amazon Prime Video
Dec 9, 2020 – OTT video service research from Parks Associates finds 47% of US broadband households subscribe to Amazon Prime Video, second only to Netflix among subscription-based OTT video services in the US.
News categories: Parks Associates, Steve Nason, COVID-19, Digital TV, Market Research, OTT, USA

Gray Television launches its first NextGen TV station
Dec 7, 2020 – Gray Television (NYSE: GTN) launched its first NextGen TV (ATSC 3.0) station when it lit up WNXG, a low power television station in Tallahassee, Florida, using the new transmission standard.
News categories: Gray Television, David Burke, Pat LaPlatney, ATSC 3, Content Distribution, Digital TV, USA

61% of US broadband households subscribe to two or more OTT services
Nov 23, 2020 – According to Parks Associates, 61% of US broadband households subscribe to two or more OTT services as of 3Q 2020, up from 48% the previous year. 45% subscribe to three or more, up from 27%, and 31% subscribe to four or more, up from 14%.
News categories: Parks Associates, Steve Nason, Digital TV, Market Research, OTT, USA

Parks Associates reveals top 10 U.S. SVOD services for 3Q 2020
Nov 18, 2020 – Parks Associates has released its updated list of the top 10 US subscription over-the-top (OTT) video services, based on estimated number of subscribers through September 2020 from the firm’s OTT Video Market Tracker.
News categories: Parks Associates, Steve Nason, Digital TV, Market Research, OTT, USA