Digital TV News: Kantar Media

Barb to start reporting TV-set viewing of YouTube channels
Feb 26, 2025 – Barb, with Kantar Media, has expanded its measurement of the YouTube content that people watch on TV sets, selecting 200 YouTube channels that will become part of its daily audience reporting.
News categories: Barb, Kantar Media, Justin Sampson, Lucy Bristowe, Advertising, Big Data, Digital TV, Market Research, Streaming, UK

Barb launches prototype phase for Barb Panel Plus
Jan 30, 2025 – Barb has commissioned two prototypes and two new data sources for Barb Panel Plus, which extends Barb's use of big data sets for integration with UK panel data.
News categories: Barb, Caroline Baxter, Advertising, Big Data, Digital TV, HbbTV, Set Top Box, Smart TV, UK

European measurement bodies launch Audience Measurement Coalition
Jan 28, 2025 – European JICs, Media Owner Committees (MOCs), and research companies have announced the creation of the Audience Measurement Coalition (AMC) to advocate for audience measurement in Europe.
News categories: Audience Measurement Coalition, Yannick Carriou, Advertising, Big Data, Digital TV, Europe, Market Research

Kantar Group announces proposed sale of Kantar Media
Jan 17, 2025 – Kantar Group has announced the proposed sale of Kantar Media to H.I.G. Capital. The transaction's purchase price of around $1 billion is anticipated to be primarily paid in cash.
News categories: Kantar Media, H.I.G. Capital, Kantar Group, Patrick Béhar, Nishant Nayyar, Chris Jansen, Advertising, Big Data, Digital TV, MandA, Market Research, Private Equity, Worldwide

Ipsos will not submit offer to acquire Kantar Media
Dec 5, 2024 – After careful review of a potential acquisition of Kantar Media, Ipsos has, at this time, decided not to submit a binding offer.
News categories: Ipsos, Kantar Media, Advertising, Big Data, Digital TV, MandA, Market Research, Worldwide

Ipsos in discussions to acquire Kantar Media
Dec 2, 2024 – Following information published in the press, Ipsos has confirmed that discussions are currently underway regarding a potential acquisition of Kantar Media.
News categories: Ipsos, Kantar Media, Advertising, Big Data, Digital TV, MandA, Market Research, Worldwide

Foxtel Media to launch new audience measurement solution
Oct 17, 2024 – Foxtel Media is to launch a new audience measurement solution to better capture and report the viewing habits of all of the Foxtel Group’s 4.8 million linear and streaming subscribers.
News categories: Foxtel Media, Kantar Media, Mark Frain, Advertising, Australia, Big Data, Digital TV, Set Top Box, Streaming

OSN appoints Kantar Media to unlock audience insights
Jul 2, 2024 – Kantar Media has been appointed by OSN to deliver a new audience measurement service ingesting data collected from OSN subscribers' set top boxes using return path data technology.
News categories: Kantar Media, OSN, Keld Nielsen, Andy Grant, Advertising, Big Data, Digital TV, Middle-East, Satellite, Set Top Box

Astro Malaysia presents results for quarter ended 30 April 2024
Jun 25, 2024 – Astro Malaysia has presented unaudited results for the quarter ended 30 April 2024. Year-on-year, Astro's TV customer base decreased by 3% from 5.458 million to 5.309 million subscribers.
News categories: Astro Malaysia, Digital TV, Malaysia, Satellite, Set Top Box, Streaming, Subscribers