Digital TV News: Media Networks
U.S. digital video ad spend growing ~80% faster than media overall
Apr 25, 2024 – According to an IAB report, total US digital video advertising spend, including CTV, social video and online video, is projected to grow 16% in 2024 - nearly 80% faster than total media overall.
News categories:
IAB, Advertising, Digital TV, Market Research, Streaming, USA
CTV/OTT expected to be fastest growing media channel in U.S. in 2024
Apr 16, 2024 – Video advertising revenue in the U.S. grew 10.6% YoY in 2023, rising to $52.1 billion. Forty-two percent of this revenue was generated from CTV and OTT, according to research conducted by PwC for the IAB.
News categories:
IAB, PwC, David Cohen, Jack Koch, Advertising, Digital TV, Market Research, Streaming, USA
Titan OS partners with European ad sales houses
Mar 19, 2024 – Titan OS has partnered with ad sales houses EXTE, Goldbach, Media16, RTL AdAlliance, ShowHeroes and Stamp to provide access to its inventory for advertisers in key European territories.
News categories:
Titan OS, Tim Edwards, Advertising, Digital TV, Europe, Smart TV, TV OS
Titan OS expands channel lineup
Mar 12, 2024 – Titan OS has expanded its channel lineup. Partnerships include Euronews, Bloomberg TV, Red Bull TV, CHILI, FUNKE Digital, Blue Ant Media, Insight TV and Love TV Channels, among others.
News categories:
Titan OS, Lucas Llop, Digital TV, Europe, Smart TV, Streaming, TV OS
Telstra Broadcast Services and BT pool media network footprints
Nov 21, 2023 – Telstra Broadcast Services (TBS) and BT have entered into an alliance to bring together each company's global media network teams, pooling their network infrastructure and localised expertise.
News categories:
Telstra, BT Group, Karen Clark, Faisal Mahomed, Asia, Content Distribution, Digital TV, UK, Worldwide
Disney+ introduces ad-supported and ad-free UK plans
Nov 1, 2023 – Disney+ in the UK has introduced an ad-supported subscription plan, alongside two ad-free options, offering consumers a range of subscription plans and increased flexibility to suit their needs.
News categories:
Disney+, Luke Bradley Jones, Deborah Armstrong, Digital TV, Streaming, UK
Beachfront releases part two of CTV Marketplace Insights Report
Aug 30, 2023 – Beachfront has released the second installment of its CTV Marketplace Insights Report, providing insights into the rapidly evolving CTV and OTT advertising landscape.
News categories:
Beachfront, Amit Nigam, Advertising, Digital TV, Market Research, Streaming, USA
STARZ domestic OTT subscribers up 700,000 in 1Q 2023
May 25, 2023 – Lionsgate (NYSE: LGF.A, LGF.B) has reported results for the quarter ended March 31, 2023. Total global OTT subscribers increased by 1.3 million in the sequential quarter, on a pro forma basis.
News categories:
Lionsgate, Jon Feltheimer, Digital TV, Results, Streaming, Subscribers, USA, Worldwide
Telstra, Dalet and Eluvio unveil end-to-end media supply chain network and managed service
Apr 13, 2023 – Telstra Broadcast Services, Dalet and Eluvio have unveiled a Web3 CDN-based end-to-end media supply chain network and managed service, delivering video from the camera lens to the consumer.
News categories:
Eluvio, Dalet, Telstra, Michelle Munson, Ewan Johnston, Andreas Eriksson, Content Distribution, Digital TV, NABShow, Streaming, Worldwide
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