Digital TV News: Comcast Technology Solutions
CTS Ad Management Platform integrated with Innovid
Mar 30, 2021 – Comcast Technology Solutions (CTS) has announced the integration of its CTS Ad Management Platform with Innovid's CTV ecosystem, giving advertisers a unified workflow for both linear TV and online video.
News categories:
Comcast Technology Solutions, Innovid, Richard Nunn, Zvika Netter, Advertising, Digital TV, USA, Worldwide
Comcast Technology Solutions and FreeWheel bring programmatic ads to STB VOD
Jun 9, 2020 – Comcast Technology Solutions and FreeWheel have announced a solution that brings programmatic capabilities to STB VOD video inventory, unifying it with other inventory sold across connected TV and digital video channels.
News categories:
FreeWheel, Comcast Technology Solutions, Dave Clark, Richard Nunn, Jason Kanefsky, Advertising, Big Data, Digital TV, Set Top Box, USA
Premium video solidifies its position in the European marketplace
Apr 16, 2019 – FreeWheel has announced the European launch of its Q4 2018 Video Marketplace Report. In Europe, confidence in premium video continues to grow, with overall ad views in 2018 up 22% on 2017. However, video views decreased by 16% over the same period.
News categories:
FreeWheel, Thomas Bremond, Advertising, Digital TV, Europe, Market Research
PureFlix.com taps 24i Media to reach more screens
Apr 8, 2019 – 24i Media has announced that it has built and deployed a suite of video apps for PureFlix.com, an SVOD service serving consumers in the U.S. and Canada. PureFlix.com is using 24i’s SmartOTT solution to power its SVOD service on a broad array of platforms and devices.
News categories:
24i Media, PureFlix, Martijn van Horssen, Ramon Duivenvoorden, Marc Beckwitt, Apps, Canada, Digital TV, NABShow, OTT, USA
FreeWheel and Comcast Technology Solutions power Mediaset Play monetisation
Dec 6, 2018 – Mediaset has announced the launch of Mediaset Play, a live and on demand online streaming service. Mediaset Play is powered by technologies from FreeWheel and Comcast Technology Solutions (CTS), both part of Comcast Cable.
News categories:
FreeWheel, Mediaset, Comcast Technology Solutions, Thomas Bremond, Maurizio Galli, Paola Colombo, Advertising, Digital TV, Italy, OTT
Comcast Technology Solutions launches ad hosting solution
Apr 10, 2018 – Comcast Technology Solutions has announced AdStor, a cloud-based advertising platform. Built on a centralized cloud management architecture, AdStor streamlines the relationship between ad buyers and sellers by hosting advertising content in an aggregated library.
News categories:
Comcast Technology Solutions, Josh Arensberg, Advertising, Content Distribution, Digital TV, NABShow, USA, Worldwide
Comcast Technology and DLVR partner to deliver QoE across any screen
Jan 17, 2018 – Comcast Technology Solutions has announced a partnership with DLVR. Comcast Technology Solutions is to provide the CDN, while DLVR offers real-time CDN switching and Quality of Experience (QoE) analytics.
News categories:
Comcast Technology Solutions, DLVR, Crunchyroll, Bart Spriester, Mike Gordon, Michael Dale, Content Distribution, Digital TV, Mobile, OTT, QoE, USA
Comcast Technology Solutions announces turnkey OTT platform
Jan 5, 2017 – Comcast Technology Solutions has announced that it has expanded its all-in-one direct-to-consumer (D2C) solution to help content providers quickly and cost effectively build, launch, and manage over-the-top (OTT) experiences.
News categories:
Comcast Technology Solutions, Accedo, You.i TV, Barry Tishgart, Fredrik Andersson, Jason Flick, CES, Content Distribution, Digital TV, OTT, UX, Worldwide
Comcast creates Technology Solutions division
Oct 19, 2016 – Comcast Technology Solutions has been unveiled. The division unites three of Comcast’s media and technology businesses to marry the quality of broadcast delivery with the flexibility of digital distribution on every screen.
News categories:
Comcast Technology Solutions, Time Inc, Matt McConnell, Brandon Fong, Content Distribution, Digital TV, Mobile, USA
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