Digital TV News: HBO Max

Omdia sees surging SVOD growth in Central and Eastern Europe
Jun 12, 2024 – Data from Omdia reveals that ~25% of SVOD subscriptions in Central and Eastern Europe originate from pay TV and telco bundles. Such indirect additions will drive SVOD growth in the region until 2028.
News categories: Omdia, Maria Rua Aguete, Adam Thomas, Digital TV, Europe, Market Research, Streaming

Max arrives in France and Poland
Jun 11, 2024 – Max is now live and available to watch in France and Poland, Warner Bros. Discovery (WBD) has announced, completing the first wave of European launches that began last month.
News categories: Warner Bros. Discovery, JB Perrette, Digital TV, France, Poland, Streaming

Warner Bros. Discovery adds 2 million DTC subscribers in 1Q 2024
May 9, 2024 – Warner Bros. Discovery (Nasdaq: WBD) has reported results for the quarter ended March 31, 2024. Global DTC subscribers were 99.6 million at the end of Q1, an increase of 2.0 million versus Q4.
News categories: Warner Bros. Discovery, David Zaslav, Digital TV, Results, Streaming, Subscribers, USA, Worldwide

More subscribers choose streaming with ads in Sweden
May 7, 2024 – According to Mediavision, during the first quarter of 2024, 60,000 more households subscribed to an HVOD (subscription+ads) service, bringing the total to over 250,000 households in Sweden.
News categories: Mediavision, Marie Nilsson, Digital TV, Market Research, Streaming, Sweden

Warner Bros. Discovery to launch Max in Europe beginning May 21
Mar 21, 2024 – Warner Bros. Discovery (Nasdaq: WBD) has announced that Max, its enhanced streaming service, will launch in the first European countries beginning May 21.
News categories: Warner Bros. Discovery, JB Perrette, Digital TV, Europe, Streaming

U.S. home entertainment spending up 16.8% in 2023
Feb 7, 2024 – According to DEG, overall U.S. consumer spending on digital and physical home entertainment formats in 2023 was $43 billion, a 16.8% increase from the almost $37 billion consumers spent in 2022.
News categories: Digital Entertainment Group, Digital TV, DVD, Market Research, Streaming, USA

Global SVOD revenues to surpass $127bn in 2029
Sep 25, 2023 – According to Digital TV Research, global SVOD revenues will reach $127 billion by 2029, up from $107 billion in 2023. The US and China will account for half of the 2029 total.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Streaming, Worldwide

Hybrid AVOD-SVOD revenues to triple to $20 billion by 2029
Sep 19, 2023 – According to Digital TV Research, Netflix, Disney+, HBO and Paramount+ will together create hybrid AVOD-SVOD revenues of $20 billion by 2029, up from $6 billion in 2023.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Streaming, Worldwide

Longtail OTT TV services expand reach in the U.S.
Aug 29, 2023 – Comscore (Nasdaq: SCOR) has released its annual State of Streaming report, showing a 21% increase CTV hours per household watched, with ad supported services capturing the bulk of new viewing.
News categories: Comscore, James Muldrow, Digital TV, Market Research, Streaming, USA