Digital TV News: INEA

Imagine Communications agrees ad insertion deal with the NCTC
Feb 19, 2020 – Imagine Communications has made an agreement with the NCTC to power AdKey, a cloud-based, platform-agnostic service that supports ad insertion on IP-based video streams. Initial deployments are expected by Q3 with trials beginning in the coming months.
News categories: Imagine Communications, NCTC, Chris Gordon, Rich Fickle, Advertising, Cable TV, Digital TV, USA

STV selects Arqiva Hybrid TV Service for HD restart feature
Feb 13, 2020 – Arqiva has announced that its Hybrid TV Service has been selected by Scotland’s largest commercial broadcaster, STV, to launch its restart services across DTT and Freeview Play. The service launched on STV SD in December, and will now be replicated on the STV HD channel.
News categories: Arqiva, STV, Drew Hosie, Richard Williams, Digital TV, UK, UX

beIN SPORTS strikes partnership with XUMO TV
Feb 11, 2020 – beIN SPORTS has launched beIN SPORTS XTRA, the network’s free live sports streaming channel, on XUMO TV’s service in the U.S., followed shortly by availability in Canada. beIN SPORTS XTRA joins the growing list of 190+ channels on XUMO.
News categories: beIN SPORTS, XUMO TV, Antonio Briceño, Stefan Van Engen, Canada, Content Distribution, Digital TV, OTT, USA

605 launches 605 PLATF0RM measurement and analytics for TV
Feb 5, 2020 – 605 has announced the launch of 605 PLATF0RM. 605 PLATF0RM is a web-based application that enables advanced measurement and analysis of TV programs and advertisements across linear, over-the-air, DVR and set-top box VOD.
News categories: 605, Noah Levine, Kim Kelleher, Keith Kazerman, Advertising, Big Data, Digital TV, USA

Intertrust and Friend MTS extend partnership to streaming piracy
Feb 5, 2020 – Intertrust and Friend MTS have announced an extended partnership agreement that enhances Intertrust's ExpressPlay content protection platform with cutting-edge Friend MTS anti-piracy and watermarking technology services.
News categories: Intertrust, Friend MTS, Ali Hodjat, Simon Hanna, Content Protection, Digital TV, DRM, Worldwide

VIZIO selects Cinedigm as app development partner for Smartcast TVs
Feb 4, 2020 – VIZIO has selected Matchpoint Blueprint from Cinedigm (NASDAQ: CIDM) as a preferred development platform for video streaming apps on its SmartCast TVs, opening the door for content partners to quickly bring new applications and programming to the VIZIO platform.
News categories: Cinedigm, VIZIO, Tony Huidor, Katherine Pond, Apps, Digital TV, OTT, Smart TV, USA

TVSquared launches attribution solution for linear and digital
Feb 4, 2020 – TVSquared has launched a platform to power always-on attribution across all forms of video advertising, proving which media and creative placements are driving sales, conversions and business outcomes, and joining the dots between linear and digital TV advertising.
News categories: TVSquared, Jo Kinsella, Advertising, Big Data, Digital TV, Worldwide

Verizon FIOS video subscribers down 51,000 in 4Q 2019
Jan 30, 2020 – Verizon Communications (NYSE, Nasdaq: VZ) has reported fourth-quarter 2019 results. Consumer reported 51,000 Fios Video net losses in the period, reflecting the ongoing shift from traditional linear video to OTT offerings.
News categories: Verizon Communications, Digital TV, IPTV, Results, Subscribers, USA

Vevo partners with TVision to track video content engagement
Jan 29, 2020 – Vevo has partnered with TVision to understand how viewers engage with its content. TVision’s data identifies how long viewers stay engaged with videos, viewer demographics, and how viewers watch videos - including co-viewing and bingeing.
News categories: TVision Insights, Vevo, Luke McGuinness, Bryon Schafer, Advertising, Big Data, Digital TV, OTT, Worldwide